Realty Executives vs Keller Williams Realty Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Realty Executives vs Keller Williams Realty including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Realty Executives Franchise
Keller Williams Realty Franchise
Investment $23,500 - $171,000$183,447 - $336,495
Franchise Fee $1,000 - $50,000$35,000
Royalty Fee Varies6%
Advertising Fee Varies1,000/year
Year Founded 19651983
Year Franchised 19731987
Term Of Agreement 5 years5 years
Term Of Agreement 5 years5 years
Renewal Fee -$2.5K


Business Experience Requirements
 
Realty Executives Franchise
Keller Williams Realty Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills

  • Industry experience
  • General business experience
  • Marketing skills
    		•

    Financing Options
     
    Realty Executives Franchise
    Keller Williams Realty Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesNo/No
    Equipment No/NoNo/No
    Inventory No/NoNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Realty Executives Franchise
    Keller Williams Realty Franchise
    Training Classroom Training: 13.25 hours Additional Training: Ongoing training available via webinars, training center, annual conference Ongoing country-wide
    Support Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
    Marketing Ad Templates National Media Regional Advertising Social media Website development Email marketing Regional advertising
    Operations 25% of all franchisees own more than one unit

    Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)

    		 30% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 3 - 4

    Absentee ownership of franchise is allowed. (85% of current franchisees are owner/operators)

    Expansion Plans
     
    Realty Executives Franchise
    Keller Williams Realty Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Realty Executives

    The “spirit” of REALTY EXECUTIVES can best be described as the special spark we all have in common. Do you have “that Spark?” Back in 1965, that spark took the form of an idea that started this very company. Today, it lives on in integrity, leadership and ingenuity in every office around the world. It drives us, inspires us and motivates us to achieve new levels of success. You have that spark. And here at REALTY EXECUTIVES, it can light your way to a very bright future. There’s nothing like the feeling of being in charge of your own destiny. There’s a sense of confidence in knowing that your only limitations are the ones you place on yourself. At REALTY EXECUTIVES, we never want you to lose that feeling. Our company is designed to support your efforts so you have more time to do what you do best - buy and sell real estate. It’s the best of both worlds. You’ll always feel like you’re in charge of your own destiny but you’ll never feel like you're going it alone.

    About Keller Williams Realty

    As two young real estate agents working for what was then the largest real estate company in Austin, Texas, Gary Keller and Joe Williams believed that a company should work for its employees rather than the other way around. So the two men joined forces to found Keller Williams Realty in 1983. Four years later the partners began franchising. With offices throughout the country, Keller Williams encourages agents to recruit others into the company through profit-sharing.

    "Entrepreneur

    #47 in Franchise 500 for 2020.
    #107 in Franchise 500 for 2021.