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Below is an in-depth analysis and side-by-side comparison of Caffino vs Tim Hortons including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $212,900 - $373,000 | $135,300 - $2,068,500 |
Franchise Fee | $10,000 | $35,000 |
Royalty Fee | 8% | 4.5% |
Advertising Fee | - | 4% of Gross Sales |
Year Founded | 1993 | 1964 |
Year Franchised | 2002 | 1965 |
Term Of Agreement | - | 10 years |
Term Of Agreement | - | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | *An entrepreneurial drive and ability to build a high performing team. *Prior management experience. Experience in food service and/or restaurant operations is a plus. *A lifestyle that allows for the time commitment required to launch and build a franchise restaurant. *Net worth of $500,000 and liquidity in the amount of $300,000 (The full investment from a Tim Hortons could be over $1,600,000) *A personal passion and commitment to the development of the Tim Hortons brand. *Ability to exemplify and execute the Tim Hortons principles and standards of operation on a daily basis. *Understand the importance of being a community partner that is proud to represent Tim Hortons. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | New franchisees undergo an intensive seven week training program at the Tim Hortons University, located next to the Oakville, Ontario, head office. The facility includes classrooms and a fully operational Restaurant, providing trainees with intensive hands-on experience in the preparation of all Tim Hortons products. Strong emphasis is placed on food handling and hygiene procedures, Team Member relations, equipment maintenance and in-Restaurant security systems. * Seven (7) week training program in the Oakville, Ontario, at Tim Hortons University * A Restaurant opening crew/Manager of Operations Standards (MOS) to assist the opening of the Tim Hortons Restaurant (for a maximum period of two weeks) |
Support | - | * The use of all Tim Hortons Manuals * Support from head office personnel who have vast knowledge in the food service business |
Marketing | - | Ad slicks, Regional advertising |
Operations | - |
58% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 - 30
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
The first Caffino was opened in 1993 in Napa, California. This pioneering concept of offering premium quality espresso beverages to customers in the convenience of their cars was an immediate success and paved the way for 26 additional espresso bars. Our vision in creating the Caffino double drive thru concept was to offer the very highest quality coffee-espresso beve rag es to consumers on-the-go in their automobiles. We opened our first store in September 1993 in Napa, California, to find a ready acceptance of this pioneering concept. The success of our first espresso bar paved the way to open an additional 26 espresso bars. Offering ultra-premium products in a drive thru format is perceived to some as a bit of an "oxymoron." We spent many hundreds of hours researching ingredients, equipment, preparation methodologies and ergonomics to facilitate this feat. We roast our beans using a proprietary, state-of-the-art coffee roasting system that produces outstanding quality flavor and delivers the freshest coffee possible! What we offer is the finest quality coffee and espresso drinks available, typically in 60 seconds or less, with the convenience of allowing you to remain in your car.