Rita's vs Annie's Old Fashioned Ice Cream and Lemonade Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Rita's vs Annie's Old Fashioned Ice Cream and Lemonade including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Rita's Franchise
Annie's Old Fashioned Ice Cream and Lemonade Franchise
Investment $15,100 - $435,000$69,500 - $372,800
Franchise Fee $10,000 - $30,000$25,000
Royalty Fee 6.5%6%
Advertising Fee 3%2%
Year Founded 19842000
Year Franchised 19892006
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee 50% of current franchise fee-


Business Experience Requirements
 
Rita's Franchise
Annie's Old Fashioned Ice Cream and Lemonade Franchise
Experience --

Financing Options
 
Rita's Franchise
Annie's Old Fashioned Ice Cream and Lemonade Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/No-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/No-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support
 
Rita's Franchise
Annie's Old Fashioned Ice Cream and Lemonade Franchise
Training 5 days at Cool University and 4 days on site-
Support Cool Support Center, newsletter, meetings, toll-free phone line, grand opening, security/safety procedures, field operations/evaluations-
Marketing Ad slicks, National media, Regional advertising-
Operations 50% of all franchisees own more than one unit

Number of employees needed to run franchised unit: average 2 full-time, 15 part-time

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Expansion Plans
 
Rita's Franchise
Annie's Old Fashioned Ice Cream and Lemonade Franchise
US Expansion Yes-
Canada Expansion No-
International Expansion No-

Company Overviews

About Rita's

From a small porch front in 1984 in Northeast Philadelphia and a seasonal phenomenon, Rita's continues to see unprecedented growth as it continues to grow across the nation becoming a year round spectacular with its cult-like following. Rita's - made fresh daily - Italian ice obsession is hitting everyone's taste buds and creating a passion not just for the brand but the opportunity to become a Rita's Italian ice franchise owner. It's no wonder we are wired for success and fueled up for our expansion not only across the nation, but internationally we are making our presence known. Rita's franchisees come from all walks of life with one thing in common - the desire to choose their own destiny with a proven system providing on-going support; not to mention all having a passion for Rita's cool treats and foregoing happiness. There's no better time than today to begin evaluating the Rita's business model. Why not get a taste of success and view our fresh and desirable products!


The total investment necessary to begin operation of a standard Rita’s shop is between $175,500 and $435,000. These figures include between $50,000 to $55,000 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of an express Rita’s shop is between $121,100 and $309,900. These figures include between $33,000 to $33,500 that must be paid to the franchisor or its affiliate.
If you enter into an agreement for a standard Rita’s shop or express Rita’s shop, we may offer you the opportunity to enter into an addendum to operate a Rita’s satellite shop and/or a Rita’s mobile unit.
The total investment necessary to begin operation of a Rita’s satellite shop is between $131,550 and $296,400. These figures include between $19,200 to $25,500 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a Rita’s mobile unit is between $15,100 and $144,600. These figures include between $10,000 to $13,000 that must be paid to the franchisor or its affiliate.

About Annie's Old Fashioned Ice Cream and Lemonade

We understand: Franchisees are entrepreneurs. They want to leverage a proven system and run their own business. A simple, fun, versatile business. A business with solid economics that will support a profitable enterprise. It is this simple idea that has driven the development of the Annie’s opportunity. The Annie’s team has worked diligently to surround Annie’s premium products with a premium business model - a well-conceived package that will deliver time-tested, great products. This ground-up business planning started with developing an understanding of what would create a rewarding experience for franchisees, including: