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Below is an in-depth analysis and side-by-side comparison of Golden Krust vs The Hummus Republic including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $225,900 - $687,000 | $82,000 - $316,750 |
Franchise Fee | $40,000 | $36,000 |
Royalty Fee | 3% | 6% |
Advertising Fee | 2% | 2% |
Year Founded | 1988 | 2013 |
Year Franchised | 1996 | 2018 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $25K | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/Yes | -/Yes |
Payroll | No/Yes | -/Yes |
Training & Support |
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Training | Our Golden Krust franchise support continues throughout training and staff formation. We will train and assist you in opening and operating your franchise. Our highly experienced Golden Krust staff will take you through our comprehensive three-week course given at our Corporate training Center located at 1381 East Gunhill Road or other designated training restaurants. Upon completion of the course, you will be ready to operate your franchise. Members of our franchise support team will also assist you in your store during your first two weeks of opening to ensure that you are self-sufficient. After this time, the franchise support team will be readily available should you need further assistance. On-The-Job Training: 47 hours Classroom Training: 33 hours Additional Training: At designated operating store | On-The-Job Training: 30 hours Classroom Training: 44 hours |
Support | Golden Krust will guide you the franchisee in the critical decisions involved in starting your business: selecting a site, merchandising the franchise store, assisting with the initial inventory, hiring and training staff, beginning systematic marketing. We also assign experienced professional field service manager to monitor performance and provide advice and direction in regular operations. This ongoing engagement in the business has two purposes: It ensures that you will follow the franchise system, protecting the value of the Golden Krust's market identity. It also gives you the franchisee a consultant who is intimately familiar with this type of business to provide advice and problem solving assistance. Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
25% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) Number of Employees Required to Run: 8 - 8 | Absentee Ownership Allowed Number of Employees Required to Run: 3 |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
Our franchising program is predicated on the fact that the company will only remain competitive if our franchisees are successful. We are dedicated to achieving that success. Ours is a "partnership" with our franchisees. Consequently, we look for franchisees with certain qualities. These include a strong desire to succeed, the ability to lead effectively and the ability to devote the time and energy necessary to run a successful business. We, therefore, seek people with "common business sense" who are highly qualified to join the Golden Krust family.
Be a part of the fastest growing food trend in the world. Hummus Republic is a fast growing-casual modern Mediterranean brand with the most simple and successful system in the industry. We’re here to bring the flavors of authentic Mediterranean cooking to a casual, modern setting for people with an on the go and busy lifestyle. It’s time to create accessibility to healthy, real, delicious meals, and raise the standard of fast food.
With years of hands on experience, our team has created a simple operation with one of the lowest initial investment costs in the business. Hummus Republic is the only brand in the Mediterranean QSR category who operates under an extremely scalable, simple, and successful system making the business easy and affordable to open and operate for entrepreneurs of all experience levels.