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Below is an in-depth analysis and side-by-side comparison of Gloria Jean's Gourmet Coffees vs Seekers Coffee House & Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $299,000 - $494,000 | $189,000 - $369,000 |
Franchise Fee | $15,000 - $25,000 | $20,000 - $25,000 |
Royalty Fee | 6% | 5% |
Advertising Fee | 2% | - |
Year Founded | 1979 | 2001 |
Year Franchised | 1986 | 2002 |
Term Of Agreement | 10 years | 10 years |
Term Of Agreement | 10 years | 10 years |
Renewal Fee | 1/2 of current franchise fee | $1K |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/Yes | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | On-The-Job Training: 80 hours Classroom Training: 80 hours | - |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
Marketing | Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Co-op advertising, Ad slicks |
Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 12 Absentee Ownership Allowed |
0% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | Yes | No |
NO LONGER FRANCHISING