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Below is an in-depth analysis and side-by-side comparison of Merry Maids vs Renew Crew including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $89,619 - $125,023 | $36,800 - $63,625 |
Franchise Fee | $37,500 - $51,500 | $10,000 - $19,500 |
Royalty Fee | 5-7% | $600-$1,800/Mo. |
Advertising Fee | 1.3% | - |
Year Founded | 1979 | - |
Year Franchised | 1980 | - |
Term Of Agreement | 5 years | - |
Term Of Agreement | 5 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | Yes/No | -/- |
Inventory | Yes/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | Additional training in Memphis, Tennessee and regional locations | - |
Support | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations | - |
Marketing | Ad slicks, National media | - |
Operations |
60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
Dallen W. Peterson founded Merry Maids in 1979 in Omaha, Nebraska. The public company cleans more than 300,000 homes, apartments and condominiums each month in North America. It has franchises in Denmark, Hong Kong, Japan and the United Kingdom. In 1988 Merry Maids joined the ServiceMaster Quality Service Network, which includes franchise companies AmeriSpec, Terminix and Furniture Medic. Merry Maids is based in Memphis, Tennessee.
As a partner in a fence installation business, Stan Krempges realized his customers needed a way to clean and protect their fences, decks and outdoor structures. So in 1993, he developed an environmentally-safe cleaner to remove dirt, mold and mildew from exterior wooden surfaces. Then he worked with coating chemists to develop an eco-friendly wood sealant to protect against moisture, dirt and sun damage. Krempges named his company Wood Re New and began franchising. In 2011, Wood Re New joined Outdoor Living Brands, which also franchises Archadeck, Outdoor Lighting Perspectives and Mosquito Squad. In 2012, the company began offer cleaning and protection services for non-wood outdoor surfaces, including siding, gutters, patios, driveways and sidewalks, and consequently, the franchise name was changed to Renew Crew.