Locos Grill & Pub vs Sonic Drive In Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Locos Grill & Pub vs Sonic Drive In including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Locos Grill & Pub Franchise
Sonic Drive In Franchise
Investment $575,400 - $1,960,000$1,242,000 - $3,523,300
Franchise Fee $35,000$45,000
Royalty Fee 4%2.45-5%
Advertising Fee -3%
Year Founded 19881954
Year Franchised 19971959
Term Of Agreement 10 years20 years
Term Of Agreement 10 years20 years
Renewal Fee -10 years for $6K


Business Experience Requirements

 
Locos Grill & Pub Franchise
Sonic Drive In Franchise
Experience
  • Customer service skills

  • Industry experience
  • General business experience
  • If no industry experience, must have an operating equity partner

  • Financing Options

     
    Locos Grill & Pub Franchise
    Sonic Drive In Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/NoNo/Yes
    Equipment No/NoNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support

     
    Locos Grill & Pub Franchise
    Sonic Drive In Franchise
    Training -On-The-Job Training: 400 hours Classroom Training: 24 hours Additional Training: At existing franchise location
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesPurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, National media, Regional advertisingCo-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app
    Operations 20% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 40

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    International franchisees required to buy multiple units/master licenses; 60% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 25

    Absentee ownership of franchise is NOT allowed.


    Expansion Plans

     
    Locos Grill & Pub Franchise
    Sonic Drive In Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About Locos Grill & Pub

     


    A lot of us grow up dreaming maybe we could own our own business one day. And a lot of us think about how fun it could be if that business was a restaurant. What keeps us from executing that dream? Money?

    Not knowing where to start? Not understanding what to do first, last and everything in between?

    Stop dreaming and take action! Become an owner/operator of Locos Grill & Pub.

    We will walk you through the entire process from site selection to design hiring and training a staff and be right beside you when you open and get comfortable being your own boss!

    With 33 years of experience, why would you go anywhere else?
    We LOVE what we do and invite you to be a part of the hospitality industry that is the backbone of country
    At Locos Grill & Pub, our goal is to provide each customer with a superior product, quality service and complete satisfaction. This philosophy also extends to our Franchise Owners. Locos Grill & Pub restaurant franchise offers a great opportunity for an investment, a career, or both. As a Locos Franchise Owner you will benefit from being part of a brand that has exhibited steady growth and success in a wide range of markets. When you become a Locos Franchise Owner, you become part of our family and receive extensive support from an amazing organization. Locos Franchise Company is backed by a talented team of individuals with a broad range of experience in the restaurant and franchise industry. We provide a comprehensive 10-week training program prior to opening, as well as pre-opening and post-opening employee training and assistance. A cornerstone of our concept is our on-going support program. We provide assistance to you 24 hours a day, 7 days a week. The Locos Grill & Pub management team has combined over 100 years of experience in the operation of successful restaurants and will provide on-going support to franchise restaurant owners.

    About Sonic Drive In

    Sonic Industries Inc. was founded in 1973. In 1974, Sonic acquired the name 'Sonic Drive-In' from Troy Smith, Sr., and began franchising. Smith used his more than 15 years of experience in the restaurant business to develop and operate the Sonic franchise program. A wholly owned subsidiary of Sonic Corp., the company is based in Oklahoma City, Oklahoma, and has locations throughout the United States. The company's storefronts recently got a facelift to give them a 'retro-futuristic' look.

    Your estimated initial investment necessary to begin operation of a Traditional Sonic Drive-In franchise ranges from approximately $1,242,200 to $3,537,700 plus land costs and includes the $45,000 franchise fee that must be paid to Sonic.
    Your estimated initial investment necessary to begin operation of a Non-Traditional Sonic franchise ranges from approximately $361,900 to $978,700 and includes the $22,500 franchise fee that must be paid to Sonic.

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