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Updated RecentlyAround Town Community Magazine vs SportsXpress Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Around Town Community Magazine vs SportsXpress including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $37,600 - $54,800 | $15,000 - And Up |
| Franchise Fee | $25,000 | $15,000 |
| Royalty Fee | 5% | 10% which includes a 2% towards training fund |
| Advertising Fee | - | - |
| Year Founded | 1996 | - |
| Year Franchised | 2003 | - |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | * Passion for sports * Strong people skills * Small financial investment |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | Meetings, Internet, Field operations/evaluations | - |
| Marketing | - | - |
| Operations |
Franchise can be run from home. 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | Yes |
| International Expansion | No | - |
Company Overviews
About Around Town Community Magazine
Around Town Community Magazine, Inc. ("Around Town") began franchise operations in September 2002 in Woodstock, Georgia. Around Town franchises niche community magazines, each has a goal of "strengthening communities."Around Town was founded by Gina Carr and Don Kyle. Gina has a BA from Georgia Tech in Industrial Engineering and an MBA from Harvard. Don has a BS in Accounting from Florida State University and also is a CPA. Together they started The TowneLaker magazine in June 1996 and Sixes Living magazine in June 2000. After many years of practice, they decided to franchise the niche community magazine concept through Around Town Community Magazine, Inc.
About SportsXpress
SportsXpress is a grassroots, multi-media publishing platform dedicated exclusively to the community sports lifestyle! We’re all about the athletes, their teams, coaches, families, volunteers and fans. We publish real life stories and include all ages and skill levels.
Our business plan was derived from the evident lack of coverage of local organized sports. Through discussions with numerous groups and associations we also discovered those involved in local sports view it as more of a "lifestyle" - an important part of their identity. Later, we discovered the local sports scene is one of the largest lifestyle segments in any community and across the country.
In the spring of 2008 we launched a test model and have been developing the playbook ever since.
We are excited to invite you to be a part of this distinct lifestyle - one that we call a “hidden economy”, and look forward to working with you on developing your winning game plan.