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Updated RecentlyReal Living vs NextHome Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Real Living vs NextHome including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $3,000 - $80,000 | $14,750 - $213,100 |
| Franchise Fee | $2,500 - $80,000 | $3,750 - $8,000 |
| Royalty Fee | 5% | $180-$190/mo. |
| Advertising Fee | - | $75-85/transaction |
| Year Founded | 1976 | 2014 |
| Year Franchised | 1981 | 2014 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | Classroom Training: 28 hours |
| Support | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising | Ad Templates National Media Social media SEO Website development Email marketing |
| Operations |
Absentee ownership of franchise is NOT allowed. | Number of Employees Required to Run: 1 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Real Living
With a makeshift desk of two sawhorses and a door, Harley E. Rouda started Harley E. Rouda Realty Co. in Upper Arlington, Ohio, in 1956. Now working with his son Harley E. Rouda Jr., Rouda is still involved in this family-owned and -operated franchise company, which specializes in residential real estate.
Real Living Real Estate is a full-service real estate brokerage
franchise company with a comprehensive and integrated suite of resources
for franchisees and their sales professionals, as well as for consumers
who work with them.
Real Living Real Estate earned a record 98% customer satisfaction rating
for 2017, according to independent ratings service Quality Service
Certification, Inc. (QSC). This is the highest customer satisfaction
score ever earned by Real Living, and it places the brokerage network
atop the industry for customer satisfaction.
Real Living Real Estate is a network brand of HSF Affiliates LLC, which
is owned by HomeServices of America, Inc.™, a Berkshire Hathaway
affiliate. Visit www.RealLiving.com
About NextHome
The real estate industry is shifting.
Our current population of brokers and agents are becoming more
seasoned, and many are looking for succession plan options.
In the last
15 years, the number of REALTORS® in their 40’s has dropped, and even
fewer of the next generation are choosing to enter the industry.
The consumer population is changing.
Generations X and Y now make up the majority of all homebuyers and
sellers. By 2020 Millennials will make up at least half of the American
workforce, and more than 90% plan to buy homes.
Yet the majority of brokerage brands and
models have not changed in culture, technology, products, services and
marketing to become more relevant to today’s consumer and agents.
!["NextHome]("https://www.nexthome.com/wp-content/uploads/2019/08/luke_sign.jpg")
Created on a foundation of over forty years of franchising experience,
and a leadership team who knows every side of the business. NextHome
redesigned how a real estate franchise partners with its brokers. NextHome
focuses on empowering every broker with streamlined, progressive products
and world-class marketing.
The consumer is our focal point for
evaluating and implementing new ideas, allowing you to remain relevant
and capitalize on smart strategic growth.
NextHome strives to help you achieve
agent productivity, increased profitability and systems for long-term
success.
!["Entrepreneur]("https://d3fg11dgb68kbp.cloudfront.net/assets/photos/franchise-badge-22686037fc120ba1bd59c2c9fd6e0fbf.png"){kind=icon}
#95 in Franchise 500 for 2020.
#79 in Franchise 500 for 2021.