Dunkin' vs Auntie Anne's Hand-Rolled Soft Pretzels Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Dunkin' vs Auntie Anne's Hand-Rolled Soft Pretzels including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Dunkin' Franchise
Auntie Anne's Hand-Rolled Soft Pretzels Franchise
Investment $199,700 - $1,688,200$98,350 - $445,000
Franchise Fee $40,000 - $90,000$30,000
Royalty Fee 5.9%7%
Advertising Fee 5%1%
Year Founded 19501988
Year Franchised 19551989
Term Of Agreement -5 years
Term Of Agreement -5 years
Renewal Fee --


Business Experience Requirements
 
Dunkin' Franchise
Auntie Anne's Hand-Rolled Soft Pretzels Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills

  • General business experience
    		•

    Financing Options
     
    Dunkin' Franchise
    Auntie Anne's Hand-Rolled Soft Pretzels Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/Yes
    Start-up Costs No/YesNo/Yes
    Equipment No/YesNo/Yes
    Inventory No/YesNo/Yes
    Receivables No/YesNo/Yes
    Payroll No/YesNo/Yes

    Training & Support
     
    Dunkin' Franchise
    Auntie Anne's Hand-Rolled Soft Pretzels Franchise
    Training Prior to opening your first Restaurant, you (one person) must attend a 3-day franchise business course conducted throughout the year in the Boston, Massachusetts, area. Following completion of that course, both the franchisee candidate and a designated representative must complete the Dunkin' Donuts Core Initial Training program, which includes classroom/instructional time that may be held at Dunkin' Brands University in Braintree, Massachusetts, or Orlando, Florida, or in a designated training Restaurant. Some of our required classes are only offered on the Internet as web-based training. On-The-Job Training: 244-354 hours Classroom Training: 45-54 hoursOn-The-Job Training: 32 hours Classroom Training: 40-64 hours
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/appAd Templates National Media Social media SEO Website development Email marketing Loyalty program/app
    Operations

    Absentee ownership of franchise is NOT allowed.

    		 53.9% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 9 - 12

    Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)

    Expansion Plans
     
    Dunkin' Franchise
    Auntie Anne's Hand-Rolled Soft Pretzels Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Dunkin'

    In 1946, Bill Rosenberg established Industrial Luncheon Services, an organization that conveyed suppers and snacks to specialists in the Boston region. The accomplishment of Industrial Luncheon Services persuaded Rosenberg to begin The Open Kettle, a donut shop in Quincy, Massachusetts. After two years, The Open Kettle changed its name to Dunkin' Donuts.

    Today, Dunkin' Donuts stores can be found in more than 32 nations, and they serve 70 assortments of doughnuts, alongside hot and cool espresso drinks, bagels, breakfast sandwiches and other heated products. Dunkin' Donuts parent organization, Dunkin' Brands Inc., additionally establishments Baskin-Robbins, and the two ideas are once in a while co-branded.

    September of 2018 Dunkin' Donuts rebranded to just Dunkin' .

    20% off franchise fee for first five traditional restaurants

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    #1 in Franchise 500 for 2020
    #2 in Franchise 500 for 2021










    About Auntie Anne's Hand-Rolled Soft Pretzels

    Anne Beiler had been baking most of her life, but it wasn't until she began managing a concession stand at a farmer's market in Maryland that she thought about starting a business. The stand served pizzas, pretzels, chips and candy, with the pretzels outselling everything else. Beiler stopped selling pizza and began hand-rolling pretzels in front of her customers, making the snack even more popular. Eventually, Beiler bought her own stand, naming it Auntie Anne's, and, soon two of her brothers were operating Auntie Anne's booths of their own. Today, Auntie Anne's locations serve a variety of pretzels, dipping sauces and drinks.

    Join us in putting the hand-rolled deliciousness of Auntie Anne’s® soft pretzels into more people’s hands. We are looking for franchise owners to extend our reach into street side locations, tourist locations, colleges, and more. Our guests savor Auntie Anne’s® pretzels’ unique flavor profile. You’ll value the strong financials, culture that promotes community involvement, and opportunities afforded you by our impressive global footprint. The future is looking bright for our franchise owners. Get in on the goodness now.

    As we rise, you shine.

    Auntie Anne's® is looking for people with a passion for business, matched by their desire to deliver the highest-quality customer service and hospitality. Candidates should have:
    "Fork
    Business Experience
    (Restaurant Experience Preferred)
    "Money"
    $100K+ Liquid Capital
    $300K Net Worth
    "People"
    People Skills
    Connected to the Community
    "Hand
    Philanthropic Values

     Stores can be found in shopping centers, airports and train stations across the United States and Worldwide.

    The total investment necessary to begin operation of an Auntie Anne's® franchise ranges from $156,350 to $445,000. This includes $30,000 to $30,400 that must be paid to the franchisor or their affiliates.
    The total investment necessary to begin operation of a Shop within a temporary stand in a farmers’ market, a concession trailer, or a food truck (a “Concession Shop”) is $98,350 to $253,000. This includes $10,000 to $10,400 that must be paid to the franchisor or their affiliates.

    Veteran Incentives  $10,000 off franchise fee

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    #400 in Franchise 500 for 2020.