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Below is an in-depth analysis and side-by-side comparison of Mocha Delites vs New World Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $53,500 - $232,500 | $150,000 - $350,000 |
| Franchise Fee | $22,500 | $20,000 |
| Royalty Fee | 5% | 5% |
| Advertising Fee | - | 2.5%-4% |
| Year Founded | 2000 | 1987 |
| Year Franchised | 2001 | 1990 |
| Term Of Agreement | 5 years | 10 years +10 |
| Term Of Agreement | 5 years | 10 years +10 |
| Renewal Fee | $10K | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | Field Operation Evaluation Field Training Initial Store Opening Franchisee Newsletter Regional or National Meetings |
| Marketing | Co-op advertising | - |
| Operations |
Franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 4 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | Average Number of Employees: 3 Full-time, 5 Part-time Passive Ownership: Allowed |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | Yes |
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Full service bagel bakery - Manhattan Bagel. Upscale coffee bar/espresso - New World Coffee.