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Updated RecentlyIM=X Pilates Studio vs The Barre Code Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of IM=X Pilates Studio vs The Barre Code including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $66,000 - $150,000 | $190,500 - $411,800 |
| Franchise Fee | $22,000 | $49,500 |
| Royalty Fee | Varies | 6% |
| Advertising Fee | - | 1% |
| Year Founded | 1994 | 2010 |
| Year Franchised | 2003 | 2012 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/Yes |
| Start-up Costs | No/No | -/Yes |
| Equipment | No/Yes | -/Yes |
| Inventory | No/Yes | -/Yes |
| Receivables | No/No | -/Yes |
| Payroll | No/No | -/Yes |
Training & Support |
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| Training | - | On-The-Job Training: 42 hours Classroom Training: 128 hours |
| Support | Toll-free phone line, Internet, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, National media | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | - | Number of Employees Required to Run: 1 - 2 |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About IM=X Pilates Studio
The IM=X Pilates Franchise is a turn-key business that offers chiropractors, physical therapists, sports medicine M.D.s and personal trainers a unique opportunity to enter the pilates, fitness and exercise rehabilitation industry.
About The Barre Code
Co-founders, Jillian and Ariana launched The Barre Code in 2010, with a shared passion for personal training and empowerment through positivity.
Franchising since 2012, we have grown from the inaugural location in
Chicago’s River North neighborhood to nearly 50 prosperous locations
across 17 states with thousands of members while generating national
media coverage. As The Barre Code continues to expand, one powerful
consistency remains: a dedication to helping transform people into their
strongest, fittest selves while supporting franchise owners to reach
their personal goals.
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#195 in Franchise 500 for 2021.