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Updated RecentlyIM=X Pilates Studio vs Iron Tribe Fitness Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of IM=X Pilates Studio vs Iron Tribe Fitness including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $66,000 - $150,000 | $300,000 - $433,500 |
| Franchise Fee | $22,000 | $42,000 |
| Royalty Fee | Varies | 6% |
| Advertising Fee | - | 1% |
| Year Founded | 1994 | 2010 |
| Year Franchised | 2003 | 2012 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | On-The-Job Training: 20 hours Additional Training: Online pre-training course |
| Support | Toll-free phone line, Internet, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, National media | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | - | Absentee Ownership Allowed Number of Employees Required to Run: 5 |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About IM=X Pilates Studio
The IM=X Pilates Franchise is a turn-key business that offers chiropractors, physical therapists, sports medicine M.D.s and personal trainers a unique opportunity to enter the pilates, fitness and exercise rehabilitation industry.
About Iron Tribe Fitness
!["Iron]("https://www.irontribefitness.com/wp-content/themes/ironfitness/style/images/logo-tm.svg"){kind=logo}
Iron Tribe was founded by fitness industry veteran, Forrest Walden,
back in 2008 in his 400 square foot garage. Initially, it was just to
have a place for Forrest to do group-based workouts with his friends
because he couldn’t find anywhere locally that offered the right amount
of space and equipment. There was no charge to belong, but you had to
have a personal invite.
!["The]("https://www.irontribefitness.com/wp-content/uploads/2020/06/Screen-Shot-2020-06-08-at-1.16.01-PM.png")
As more
and more friends begged to come and join his garage gym, Forrest began
to dream about what it would look like to start a brand-new concept that
would take his team-based, group workouts to the next level and allow
more lives to be impacted.
The first official Iron Tribe
location opened in February of 2010. The response from the community was
immediate and overwhelming. In fact, the 250 membership cap was reached
in under 8 months with a growing waiting list .
As more
and more friends begged to come and join his garage gym, Forrest began
to dream about what it would look like to start a brand-new concept that
would take his team-based, group workouts to the next level and allow
more lives to be impacted.
The first official Iron Tribe
location opened in February of 2010. The response from the community was
immediate and overwhelming. In fact, the 250 membership cap was reached
in under 8 months with a growing waiting list . That location has
operated at max capacity since September of 2010 eventually moving
across the street and expanding the location to serve 300 clients.