American Town Mailer vs SportsXpress Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of American Town Mailer vs SportsXpress including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
American Town Mailer Franchise
SportsXpress Franchise
Investment $23,900 - $37,200$15,000 - And Up
Franchise Fee $20,000$15,000
Royalty Fee 010% which includes a 2% towards training fund
Advertising Fee --
Year Founded 1976-
Year Franchised 2000-
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $1K-


Business Experience Requirements

 
American Town Mailer Franchise
SportsXpress Franchise
Experience
  • General business experience
  • Marketing skills
  • * Passion for sports * Strong people skills * Small financial investment

    Financing Options

     
    American Town Mailer Franchise
    SportsXpress Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    American Town Mailer Franchise
    SportsXpress Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line-
    Marketing --
    Operations Franchise can be run from home.

    0% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 1

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    -

    Expansion Plans

     
    American Town Mailer Franchise
    SportsXpress Franchise
    US Expansion YesYes
    Canada Expansion NoYes
    International Expansion No-

    Company Overviews

    About American Town Mailer

    NO LONGER FRANCHISING

    Deborah Rowland and Dale Jarrett began American Town Mailer in 1976 to assist small to medium-sized businesses in the Phoenix area with direct mail advertising and marketing. The company began franchising in 2000. American Town Mailer franchisees meet with business owners, helping them design coupons or advertisements. Those designs are produced at American Town Mailer's corporate office, then packaged and shipped with coupons and advertisements from other businesses in the area. The package is sent to households within the franchisee's territory.

    About SportsXpress

    SportsXpress is a grassroots, multi-media publishing platform dedicated exclusively to the community sports lifestyle! We’re all about the athletes, their teams, coaches, families, volunteers and fans. We publish real life stories and include all ages and skill levels.

    Our business plan was derived from the evident lack of coverage of local organized sports. Through discussions with numerous groups and associations we also discovered those involved in local sports view it as more of a "lifestyle" - an important part of their identity. Later, we discovered the local sports scene is one of the largest lifestyle segments in any community and across the country.

    In the spring of 2008 we launched a test model and have been developing the playbook ever since.

    We are excited to invite you to be a part of this distinct lifestyle - one that we call a “hidden economy”, and look forward to working with you on developing your winning game plan.