Taco Bueno vs Baja Fresh Mexican Grill Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Taco Bueno vs Baja Fresh Mexican Grill including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Taco Bueno Franchise
Baja Fresh Mexican Grill Franchise
Investment $639,000 - $1,593,000$224,450 - $993,040
Franchise Fee $35,000$25,000 - $30,000
Royalty Fee 5%5%
Advertising Fee 5%3%
Year Founded 1967-
Year Franchised 2004-
Term Of Agreement 20 years10 Years
Term Of Agreement 20 years10 Years
Renewal Fee $10K-


Business Experience Requirements

 
Taco Bueno Franchise
Baja Fresh Mexican Grill Franchise
Experience
  • Industry experience
  • *$200,000 liquid cash per restaurant, $500,000 net worth per restaurant *Restaurant experience or an operating partner with at least 10% ownership, who has restaurant experience


    Financing Options

     
    Taco Bueno Franchise
    Baja Fresh Mexican Grill Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support

     
    Taco Bueno Franchise
    Baja Fresh Mexican Grill Franchise
    Training On-The-Job Training: 200 hours Classroom Training: 40 hours -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
    Operations Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 4

    Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators)

    -

    Expansion Plans

     
    Taco Bueno Franchise
    Baja Fresh Mexican Grill Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About Taco Bueno

    In 1967, we opened our doors in Abilene, TX, to share fresh, authentic Mexican food. Now, almost 50 years later, while the other guys have turned to packaged and processed food, we’ve stayed true to our roots by crafting authentic recipes in each of our kitchens. Across more than 180 stores in 7 states, we do things the Bueno way, and our customers taste the difference.
    Taco Bueno is now offering a limited number of single and multi-unit franchises in select markets. For experienced operators seeking to develop a Legacy Brand as a new venture or to diversify an existing portfolio, Taco Bueno is a one-of-a-kind opportunity.

    About Baja Fresh Mexican Grill

    Baja Fresh has been serving delightfully crisp, excellent, Mexican nourishment that is set up in a speedy easygoing air since 1990. Baja Fresh offerings were intended to fulfill the palates of separating coffee shops who were burnt out on conventional fast food and who's tasted had developed. Baja Fresh is reliably new and tasty Mexican sustenance, for lunch and supper, eat in or take-out, served in a shining spotless and peppy environment. Baja Fresh is a quality other option to fast food and easygoing eating decisions. More than 40 things are made-to-request and highlight charbroiled boneless and skinless, marinated chicken bosom tenders, incline steak trimmed in-house, best quality deliver and new salsas. Strength things incorporate determinations of burritos, for example, the prominent Baja Burrito, Grilled Vegetarian Burrito, Bare Burrito, and the super estimated "Burrito Dos Manos". Baja Fresh eateries additionally include a "whatever you-can-eat" self-benefit salsa bar. Our salsa bars are supplied with an assortment of new salsa from mellow to hot, including Baja Fresh's mark fire-cooked Salsa Baja. Baja Fresh uses No Microwaves, No Can Openers, No Freezers, No Lard, and No M.S.G. in the planning of its crisp offerings. Baja Fresh has won various honors for the nature of its sustenance and eateries. Just as of late the consequences of Restaurants and Institutions Consumers' Choice in Chains study were reported naming Baja Fresh Mexican Grill as the Platinum grant winning Mexican chain in America. The Chains study appraised eight client benefit fulfillment characteristics: nourishment, quality, menu assortment, esteem, benefit, environment, cleanliness, notoriety, and comfort. Baja Fresh has a conventional model which can extend from 1,200 to 2,000 square feet and we want to have porch seating. We likewise offer an express model that can fit into a space as little as 671 square feet. You would regularly discover this sort of area in a nourishment court, airplane terminal, amusement stop, clubhouse, or at a school or college.

    The total investment necessary to begin operations of a traditional Baja Fresh restaurant ranges from approximately $324,310 to $974,290. This includes $34,000 to $42,500 that must be paid to the franchisor or an affiliate.
    The total investment necessary to begin operations of a single Baja Fresh Non-Traditional Restaurant at a captive market location ranges from approximately $210,200 to $620,200. This includes $21,000 to $23,500 for each Baja Fresh Non-Traditional Restaurant that must be paid to the franchisor or an affiliate.