Taco Bueno vs Pure Taqueria Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Taco Bueno vs Pure Taqueria including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Taco Bueno Franchise
Pure Taqueria Franchise
Investment $639,000 - $1,593,000$954,000 - $2,381,000
Franchise Fee $35,000$40,000
Royalty Fee 5%5%-6%
Advertising Fee 5%1%
Year Founded 1967-
Year Franchised 2004-
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee $10K-


Business Experience Requirements
 
Taco Bueno Franchise
Pure Taqueria Franchise
Experience
  • Industry experience
    		• -

    Financing Options
     
    Taco Bueno Franchise
    Pure Taqueria Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Taco Bueno Franchise
    Pure Taqueria Franchise
    Training On-The-Job Training: 200 hours Classroom Training: 40 hours Four weeks of training in the operation of your PURE Taqueria and the deployment of the Be Sure With PURE Taqueria� brand. . One week of on-site training of your personnel from our qualified support staff.
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Comprehensive Operations Manual. . Recipe video library. . Information Technology/POS Support. . Marketing and advertising. . National Purchasing Program. . Use of the registered Be Sure With Pure Taqueria� service mark. . Intranet. . On-going support.
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
    Operations Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 4

    Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Taco Bueno Franchise
    Pure Taqueria Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Taco Bueno

    In 1967, we opened our doors in Abilene, TX, to share fresh, authentic Mexican food. Now, almost 50 years later, while the other guys have turned to packaged and processed food, we’ve stayed true to our roots by crafting authentic recipes in each of our kitchens. Across more than 180 stores in 7 states, we do things the Bueno way, and our customers taste the difference.
    Taco Bueno is now offering a limited number of single and multi-unit franchises in select markets. For experienced operators seeking to develop a Legacy Brand as a new venture or to diversify an existing portfolio, Taco Bueno is a one-of-a-kind opportunity.

    About Pure Taqueria

    Is PURE Taqueria the right franchise for you? If you have leadership experience in the full-service restaurant field and are looking for an upscale business opportunity that is high-energy, food- and customer-focused, and targeted toward fun-loving, sophisticated adults, then PURE Taqueria may be the perfect fit. Although we prefer that our franchise owners take a hands-on role in the success of their location(s), day-to-day management is not required. PURE is a destination for discriminating diners who want more than a strip-mall experience. We strongly prefer that all PURE locations be free-standing, although we will consider spaces that are part of premier, top-tier urban retail developments. Each restaurant must include covered outdoor seating, roll-up garage doors and a full bar - hallmarks of the PURE brand's sophisticated fun. Because PURE Taqueria is a destination restaurant rather than a one-on-every-corner commodity, PURE franchisees enjoy exclusivity within their geographic markets. And because PURE is a new, fresh concept in America's growing love affair with Mexican food, it stands out among other, less refined options. PURE's roots in time-honored, authentic Mexican recipes take America's increasing taco-cart craze into a new age of awesome tastes and inventive presentations. Our menu includes a number of innovative appetizers, taco plates, and full-on entrees that treat hungry customers to a Mexican dining experience rarely found north of the border. The menu can be customized to include gluten free versions of many dishes to meet special dietary requirements. The bar plays a key role in PURE's concept and success, with more than 80 different kinds of tequila, signature margaritas, Mexican and domestic beers, wines and sangria.