Studio 6 vs Suburban Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Studio 6 vs Suburban including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Studio 6 Franchise
Suburban Franchise
Investment $206,850 - $9,621,350$149,175 - $8,513,044
Franchise Fee $20,000 - $30,000$30,000
Royalty Fee 5%4%
Advertising Fee 2%-
Year Founded 19981986
Year Franchised 19991989
Term Of Agreement 10-15 years10 years
Term Of Agreement 10-15 years10 years
Renewal Fee 50% of current franchise fee$30K or $225/room


Business Experience Requirements
 
Studio 6 Franchise
Suburban Franchise
Experience
  • General business experience

  • General business experience
    		•

    Financing Options
     
    Studio 6 Franchise
    Suburban Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesNo/No
    Equipment No/YesNo/No
    Inventory No/YesNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Studio 6 Franchise
    Suburban Franchise
    Training On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    Marketing Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app Co-op advertising, Ad slicks, Regional advertising
    Operations Absentee Ownership Allowed 80% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 6 - 10

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    Expansion Plans
     
    Studio 6 Franchise
    Suburban Franchise
    US Expansion -Yes
    Canada Expansion NoNo
    International Expansion YesNo

    Company Overviews

    About Studio 6

    Extend Your Stay, Not Your Budget
     Studio 6 taps into the national recognition of Motel 6, while having developed a following all its own. 
    Studio 6 properties feature fully furnished studios with low weekly rates and amenities for comfortable, restful extended stays. The properties are easy to operate and manage with favorable weekly pricing. Invest in one of the segment's fastest growing brands. Motel 6 introduced Studio 6 in 1998 as an extended-stay option for travelers.
    Franchising since 1999, Studio 6 offers furnished studio rooms, complete with work areas and fully furnished kitchens. The company is based in Dallas.
     Franchise opportunities are available for: Seasoned quality-oriented developers or operators, and; Those new to the lodging industry.
    Franchisee Benefits:
     * Complete prototype design
     * Architectural, construction and renovation support
     * Powerful marketing support and national advertising
     * Competitive franchise and royalty fees
     * Protected market territories
     * Personalized operational support
     * Initial training at our corporate headquarters
     * Ongoing training on the field and online
     * Adherence to fair franchising initiatives
     * One-stop shopping for all purchasing needs

    Seeking new franchise units throughout the U.S., Asia, Canada, Central America, Mexico and South America    

    Veteran Incentives  $1,500 general-manager training fee waived
                              
    "franchiserankingscom"
    #28 on Franchise Rankings.com

    "Entrepreneur
    #412 in Franchise 500 for 2020.



    About Suburban

    Suburban Extended Stay Hotel is Choice Hotels International's economy brand in one of the most desirable hotel segments today-extended stay. Suburban provides a simple solution for longer-term housing that's as pleasant as it is affordable. Value-conscious guests looking to stay for a day, a week, a month or longer enjoy just the right hotel amenities including well-equipped kitchens in all the rooms, weekly housekeeping, guest laundry, free cable TV and high speed Internet service. The flexible floor plan concept allows for conversions, easily adopting local market-driven design, guest room mix and suitable extended stay guest room features, along with an optional fitness center, meeting space or swimming pool.

    In 2015, Suburban brand hotels received an average of 63.6% of gross room revenue through the Choice Hotels Central Reservations System (CRS) and other Choice Hotels marketing channels.

    Suburban Extended Stay Hotel franchise is supported by a nationwide team of Area Directors (AD's) who provide local market assessments, pricing and rate structure support, and operational training. Dedicated, Extended Stay sales training provides the skills necessary to compete effectively in the local market. This support makes sure your hotel adheres to the extended stay business model for optimal performance.