Studio 6 vs Howard Johnson Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Studio 6 vs Howard Johnson including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Studio 6 Franchise
Howard Johnson Franchise
Investment $206,850 - $9,621,350$336,552 - $9,898,595
Franchise Fee $20,000 - $30,000$35,000 - $38,000
Royalty Fee 5%4.5%
Advertising Fee 2%4%
Year Founded 19981925
Year Franchised 19991954
Term Of Agreement 10-15 years15-20 years
Term Of Agreement 10-15 years15-20 years
Renewal Fee 50% of current franchise fee-


Business Experience Requirements
 
Studio 6 Franchise
Howard Johnson Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Studio 6 Franchise
    Howard Johnson Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesYes/No
    Equipment No/YesYes/No
    Inventory No/YesYes/No
    Receivables No/NoYes/No
    Payroll No/NoYes/No

    Training & Support
     
    Studio 6 Franchise
    Howard Johnson Franchise
    Training On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention Regional workshops
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    Marketing Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app Co-op advertising, National media, Regional advertising
    Operations Absentee Ownership Allowed International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 25

    Absentee ownership of franchise is allowed.

    Expansion Plans
     
    Studio 6 Franchise
    Howard Johnson Franchise
    US Expansion --
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Studio 6

    Extend Your Stay, Not Your Budget
     Studio 6 taps into the national recognition of Motel 6, while having developed a following all its own. 
    Studio 6 properties feature fully furnished studios with low weekly rates and amenities for comfortable, restful extended stays. The properties are easy to operate and manage with favorable weekly pricing. Invest in one of the segment's fastest growing brands. Motel 6 introduced Studio 6 in 1998 as an extended-stay option for travelers.
    Franchising since 1999, Studio 6 offers furnished studio rooms, complete with work areas and fully furnished kitchens. The company is based in Dallas.
     Franchise opportunities are available for: Seasoned quality-oriented developers or operators, and; Those new to the lodging industry.
    Franchisee Benefits:
     * Complete prototype design
     * Architectural, construction and renovation support
     * Powerful marketing support and national advertising
     * Competitive franchise and royalty fees
     * Protected market territories
     * Personalized operational support
     * Initial training at our corporate headquarters
     * Ongoing training on the field and online
     * Adherence to fair franchising initiatives
     * One-stop shopping for all purchasing needs

    Seeking new franchise units throughout the U.S., Asia, Canada, Central America, Mexico and South America    

    Veteran Incentives  $1,500 general-manager training fee waived
                              
    "franchiserankingscom"
    #28 on Franchise Rankings.com

    "Entrepreneur
    #412 in Franchise 500 for 2020.



    About Howard Johnson

    With an advance of $500, Howard Dearing Johnson obtained a little patent drug shop in Quincy, Massachusetts, in 1925. He utilized an antiquated, hand-wrenched cooler in the store's storm cellar to make vanilla, chocolate and strawberry frozen yogurt for the shop's pop wellspring. After three years, with menu increases like franks and ground sirloin sandwiches, he opened the primary Howard Johnson's Restaurant. By 1935, there were 25 Howard Johnson frozen yogurt and sandwich remains in Massachusetts. After five years, with more than 100 eateries on the Atlantic Coast, Johnson opened the main road eatery on the Pennsylvania Turnpike. In 1954, when the organization worked 400 eateries, the primary Howard Johnson lodging opened in Savannah, Georgia. After Johnson's child assumed control over the organization in 1959, it was in this way procured by three unique organizations before Cendant Corp. purchased the inn network in 1990. Howard Johnson Int'l. establishments offer mid-evaluated holding up at Howard Johnson Plaza Hotels, Howard Johnson Hotels, Howard Johnson Inns and Howard Johnson Express Inns. Youngsters remain free at Howard Johnson, and Road Rally and AARP offer senior rebates at the lodgings.

    The total investment necessary to begin operation of a Howard Johnson franchise for a 100 room new construction facility ranges from $5,393,268 to $9,898,595.
    The total investment necessary to begin operation of a Howard Johnson franchise for a 100 room conversion facility ranges from $336,552 to $2,967,018.
    Land acquisition costs are not included in these ranges. The above amounts include a range of $43,600 to $72,925 that must be paid to the franchisor or an affiliate.

    #289 in Franchise 500 for 2020.