Shake's Frozen Custard vs Heidi's Brooklyn Deli Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Shake's Frozen Custard vs Heidi's Brooklyn Deli including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Shake's Frozen Custard Franchise
Heidi's Brooklyn Deli Franchise
Investment $162,000 - $287,000$300,000 - $400,000
Franchise Fee $30,000$35,000
Royalty Fee 5%6%
Advertising Fee 3%-
Year Founded 19911994
Year Franchised 19982004
Term Of Agreement 10 years15 years
Term Of Agreement 10 years15 years
Renewal Fee 50% of initial franchise fee-


Business Experience Requirements
 
Shake's Frozen Custard Franchise
Heidi's Brooklyn Deli Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Shake's Frozen Custard Franchise
    Heidi's Brooklyn Deli Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/No
    Start-up Costs No/YesNo/No
    Equipment No/YesNo/No
    Inventory No/NoNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Shake's Frozen Custard Franchise
    Heidi's Brooklyn Deli Franchise
    Training As necessary-
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations-
    Marketing Co-op advertising, Ad slicks-
    Operations 25% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 20

    Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Shake's Frozen Custard Franchise
    Heidi's Brooklyn Deli Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About Shake's Frozen Custard

    Shake's Frozen Custard was established on three principles: Quality, Service, and Cleanliness. Today, these simple principles serve as the foundation from which Shake's, the Brand, continues to evolve. Our uncompromising dedication to the highest level of quality standards and our deep passion for service are, and will forever remain, the heart and soul of Shake's Frozen Custard. At Shake's Frozen Custard, we have an unrelenting focus on the future but we build our dreams on experience. Don and Debbie Osborne, founders of Shake's Frozen Custard, take great pride in having created a friendly, family oriented business. We realize that business success is fueled by individual customer experiences. Shake's Frozen Custard has an incredible ability to knock down the barriers of time and space in transporting us to those moments in our memory in which we experienced excitement, contentment, satisfaction, fun or any number of the seemingly infinite descriptors of human emotion. Shake's Frozen Custard offers the highest quality, premium ice cream today with the fast, friendly "service with a smile" of days gone by.Shake's Frozen Custard is a vibrant, one of a kind experience driven by a variety of interactive zones and viewing stations all leading to the presentation of the "World's best frozen dessert!" Shake's is much, much more than a simple restaurant. Shake's is a multi-sensory experience in which friends, families and loved ones build long lasting memories of quality, fun, and excitement. Every component of the facility generates a symphonic atmosphere that lends itself to the creation of wholesome, multi-generational, electrifying experiences. Customers of all ages enjoy reliving memories of "homemade" ice cream outings of days gone by with those special people in their lives.
    Shake's Frozen Custard provides our customers with a timeless and exciting experience - creating Memories of pure, powerful joy through a steadfast commitment to uncompromising quality, service, and cleanliness.

    About Heidi's Brooklyn Deli

     

    Since being founded in 1994, Heidi's Brooklyn Deli has remained a family-owned and community oriented company and seeks partners who honor 'those' same values.

    We provide extensive training before, during and after your store opening.
    We are your partner as long as you are part of Heidi's family.
    Our bread and recipes are made from scratch the old fashioned way in each location...Yes, you will learn how to bake!
    Whenever possible, we source nitrate-free, hormone-free and antibiotic-free meats and organic cheeses. Our sources are often family-owned humane farms and ranches with sustainable practices.
    We are committed to sourcing more & more of our building materials & products from environmentally-friendly partners with sustainable practices.
    We want to be your neighborhood choice for breakfast, lunch and dinner. Our food is special, therefore we do not seek to be on every street corner.
    We seek to find the right location and using our decades of experience, design a store that is cost efficient to build and cost effective to operate.