MotoPhoto vs Portrait Avenue Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of MotoPhoto vs Portrait Avenue including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
MotoPhoto Franchise
Portrait Avenue Franchise
Investment $225,000 - $250,000$125,000 - $150,000
Franchise Fee $35,000N/A
Royalty Fee 6%-
Advertising Fee --
Year Founded 19811981
Year Franchised 19822007
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $1.75K-


Business Experience Requirements
 
MotoPhoto Franchise
Portrait Avenue Franchise
Experience
  • General business experience
  • Marketing skills
  • Interpersonal skills
    		• -

    Financing Options
     
    MotoPhoto Franchise
    Portrait Avenue Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment Yes/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    MotoPhoto Franchise
    Portrait Avenue Franchise
    Training --
    Support Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
    Operations 20% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 6

    Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    MotoPhoto Franchise
    Portrait Avenue Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About MotoPhoto

    What started out as a simple Ohio camera shop in 1946 has turned into a nationwide network of franchised photo processing and portrait studios. Robert Adler's original store has evolved into a chain of stores that provide on-site processing, photo accessories and merchandise, and digital technology, including digital printing, writing images to CDs, providing customers with Internet uploads and maintaining imaging-hosting sites on the Web.
    Management of the franchisor, MotoPhoto Franchise Corporation, has over 75 years of experience in the imaging industry and in franchising. The system of franchised MotoPhoto ® stores has grown from 20 stores in 1982 to over 215 today. With experienced franchisor management to call upon and a group of entrepreneurial franchisees to work with, you’ll have plenty of resources to help you.
    • Is a recognized industry leader
    • Is the dominant franchise in a $15.6 Billion industry
    • Provides protected operating territories



    About Portrait Avenue

    NO LONGER FRANCHISING

    Portrait Avenue will fill a specialty in the representation business: It will be more upscale than J.C. Penney and Kmart picture studios yet less costly than most privately claimed representation shops. The normal cost for a bundle of photographs will be $120.

    Every store will include two representation studios, a conference zone, a children den and photograph preparing gear. Individuals will have the capacity to have their representation taken and prints made in 60 minutes.

    The organization is as yet tweaking the expenses, however Loyle said add up to cost - establishment charge, working capital and work out for the stores - is $135,000, which is a great deal not exactly the $250,000 to $350,000 it expenses to open a Moto Photo store.