Happy Joe's vs Snappy Tomato Pizza Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Happy Joe's vs Snappy Tomato Pizza including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Happy Joe's Franchise
Snappy Tomato Pizza Franchise
Investment $24,470 - $1,030,625$115,500 - $256,000
Franchise Fee $15,000 - $17,000$14,000
Royalty Fee 4.5%-5%5%
Advertising Fee 1.5%2.5%
Year Founded 19721978
Year Franchised 19731981
Term Of Agreement 15 years15 years
Term Of Agreement 15 years15 years
Renewal Fee 10% of fee or $2K$2.5K


Business Experience Requirements

 
Happy Joe's Franchise
Snappy Tomato Pizza Franchise
Experience
  • General business experience
  • -

    Financing Options

     
    Happy Joe's Franchise
    Snappy Tomato Pizza Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesNo/No
    Equipment No/YesNo/No
    Inventory No/YesNo/No
    Receivables No/YesNo/No
    Payroll No/YesNo/No

    Training & Support

     
    Happy Joe's Franchise
    Snappy Tomato Pizza Franchise
    Training On-The-Job Training: 300 hours Classroom Training: 40 hours Additional training available as needed
    Support Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Newsletter, Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    Marketing Co-op Advertising Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/appCo-op advertising, Ad slicks, Regional advertising
    Operations 33% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 45

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    International franchisees required to buy multiple units/master licenses

    Number of employees needed to run franchised unit: 20

    Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)


    Expansion Plans

     
    Happy Joe's Franchise
    Snappy Tomato Pizza Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Happy Joe's

    Lawrence Joseph Whitty had worked in the bakery business for years before becoming an assistant manager at a Shakey's pizzeria. He decided to combine his baking skills with the experience he had gained from working at a pizza restaurant, where he would often hear families decide to go out for ice cream for dessert. Combining pizza and ice cream, Whitty opened the first Happy Joe's Pizza & Ice Cream Parlor in East Davenport, Iowa, in 1972. His signature item was the Happy Joe's Special, a pizza with Canadian bacon and sauerkraut that Whitty created from leftovers in his mother's kitchen. After a franchisee suggested adding tacos to the menu, Whitty created the restaurant's best-selling product, the Taco Pizza.

    Seeking new franchisees in the following regions/states:

     Iowa, Illinois, Minnesota, Missouri, North Dakota and Wisconsin

    The total investment necessary to begin operations of a Happy Joe’s Full Size Restaurant or Happy Joe’s PizzaGrille Restaurant is $279,750 to $1,030,625. This includes $0 to $16,500 that must be paid to the franchisor or an affiliate.
    The total investment necessary to begin operations of a Happy Joe’s DELCO Facility is $164,500 to $423,000. This includes the $0 to $16,500 that must be paid to the franchisor or an affiliate.
    The total investment to begin operations of a Happy Joe’s Satellite ranges from $24,470 to $132,340. This includes the $0 to $16,500 paid to the franchisor or an affiliate.
    The total investment necessary to begin operations of a Happy Joe’s Area Developer business ranges from $17,625 to $94,100. This includes the development fee ranging from $15,000 to $45,000 that must be paid to the franchisor.


    About Snappy Tomato Pizza

    In 1978, Bob Rotunda went to the races and put all his money on a horse named Snappy Tomato. The horse won. Rotunda took his winnings and opened the first Snappy Tomato Pizza that year. The company began franchising three years later.

    Today Snappy Tomato Pizza has locations across the United States, Canada and Great Britain serving pizza, hoagies, salads and appetizers.