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Below is an in-depth analysis and side-by-side comparison of Happy Joe's vs Gumby's Pizza International including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $24,470 - $1,030,625 | $79,500 - $150,000 |
Franchise Fee | $15,000 - $17,000 | $19,500 |
Royalty Fee | 4.5%-5% | - |
Advertising Fee | 1.5% | - |
Year Founded | 1972 | - |
Year Franchised | 1973 | - |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | 10% of fee or $2K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 300 hours Classroom Training: 40 hours | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | - |
Marketing | Co-op Advertising Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/app | - |
Operations |
33% of all franchisees own more than one unit Number of employees needed to run franchised unit: 45 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Lawrence Joseph Whitty had worked in the bakery business for years before becoming an assistant manager at a Shakey's pizzeria. He decided to combine his baking skills with the experience he had gained from working at a pizza restaurant, where he would often hear families decide to go out for ice cream for dessert. Combining pizza and ice cream, Whitty opened the first Happy Joe's Pizza & Ice Cream Parlor in East Davenport, Iowa, in 1972. His signature item was the Happy Joe's Special, a pizza with Canadian bacon and sauerkraut that Whitty created from leftovers in his mother's kitchen. After a franchisee suggested adding tacos to the menu, Whitty created the restaurant's best-selling product, the Taco Pizza.
Seeking new franchisees in the following regions/states:
Gumby's Pizza has built its business on a strong foundation of excellent quality products, superb customer service and great value. Like a builder who works hard to make sure each foundation of a building is perfect because he wants the building to last, Gumby's Pizza works hard on the foundation building blocks of its business. Quality is the first building block in the Gumby's foundation for success. We use only the finest, freshest meats and vegetables possible while making our pizza dough from scratch every day. An equally important second building block - superb customer service, is reflected in our philosophy: "don't just satisfy the customer - impress them!" Our store personnel dedicate themselves to making each order fast and right. The mortar in our business is our value-based pricing, which keeps our customers coming back, time and time again.
Quality products, superb service and great value; that's Gumby's Pizza!
Currently Gumby's Pizza locations are in operation in Florida, Georgia, North Carolina, Texas, Virginia, Pennsylvania, Ohio, Michigan, Kansas, Iowa, Wisconsin, Missouri, and are rapidly expanding into other areas. To help ensure their success, Gumby's Pizza franchisees are well trained and supported by our Franchise Department. We have refined the Gumby's Pizza system of store operations to make sure no detail is overlooked. In addition to store operations, franchisees are trained in each aspect of operating their business, including marketing, advertising and administration. Gumby's Pizza franchisees are in business for themselves, but not by themselves.
U.S. veterans discount $4,500