Happy Joe's vs Benny's Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Happy Joe's vs Benny's including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Happy Joe's Franchise
Benny's Franchise
Investment $24,470 - $1,030,625$169,800 - $543,500
Franchise Fee $15,000 - $17,000$30,000
Royalty Fee 4.5%-5%5%
Advertising Fee 1.5%2%
Year Founded 19722011
Year Franchised 19732019
Term Of Agreement 15 years-
Term Of Agreement 15 years-
Renewal Fee 10% of fee or $2K-


Business Experience Requirements
 
Happy Joe's Franchise
Benny's Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Happy Joe's Franchise
    Benny's Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Happy Joe's Franchise
    Benny's Franchise
    Training On-The-Job Training: 300 hours Classroom Training: 40 hours -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software -
    Marketing Co-op Advertising Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/app-
    Operations 33% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 45

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Happy Joe's Franchise
    Benny's Franchise
    US Expansion YesYes
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Happy Joe's

    Lawrence Joseph Whitty had worked in the bakery business for years before becoming an assistant manager at a Shakey's pizzeria. He decided to combine his baking skills with the experience he had gained from working at a pizza restaurant, where he would often hear families decide to go out for ice cream for dessert. Combining pizza and ice cream, Whitty opened the first Happy Joe's Pizza & Ice Cream Parlor in East Davenport, Iowa, in 1972. His signature item was the Happy Joe's Special, a pizza with Canadian bacon and sauerkraut that Whitty created from leftovers in his mother's kitchen. After a franchisee suggested adding tacos to the menu, Whitty created the restaurant's best-selling product, the Taco Pizza.

    Seeking new franchisees in the following regions/states:

     Iowa, Illinois, Minnesota, Missouri, North Dakota and Wisconsin

    The total investment necessary to begin operations of a Happy Joe’s Full Size Restaurant or Happy Joe’s PizzaGrille Restaurant is $279,750 to $1,030,625. This includes $0 to $16,500 that must be paid to the franchisor or an affiliate.
    The total investment necessary to begin operations of a Happy Joe’s DELCO Facility is $164,500 to $423,000. This includes the $0 to $16,500 that must be paid to the franchisor or an affiliate.
    The total investment to begin operations of a Happy Joe’s Satellite ranges from $24,470 to $132,340. This includes the $0 to $16,500 paid to the franchisor or an affiliate.
    The total investment necessary to begin operations of a Happy Joe’s Area Developer business ranges from $17,625 to $94,100. This includes the development fee ranging from $15,000 to $45,000 that must be paid to the franchisor.


    About Benny's

    "Bennys

    Benny’s is quickly expanding and looking for people with the drive to achieve their own success story. Franchising a Benny’s is an amazing opportunity to become tight within your community, be part of an exciting and respected business, and secure an impressive ROI.

    The total investment necessary to begin operation of a franchised Benny’s restaurant is $169,800 to $533,500. This includes $30,000 that you must pay to the franchisor or their affiliate.
    The franchisor primarily offers multi-unit franchises under which you agree to open and operate a specified number of Benny’s restaurants over an agreed period of time within a defined geographic area. If you sign a multi-unit agreement (covering three or more units), your total initial investment will be $179,800 to $543,500 plus $5,000 for each additional agreed unit after the third unit. This includes $40,000 plus $5,000 for each unit in your development schedule after the third unit that you must pay to the franchisor or their affiliate.