Window Genie vs Fish Window Cleaning Services Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Window Genie vs Fish Window Cleaning Services including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Window Genie Franchise
Fish Window Cleaning Services Franchise
Investment $104,500 - $190,000$87,300 - $151,600
Franchise Fee $36,500 - $85,500$39,900 - $64,900
Royalty Fee 7%8-6%
Advertising Fee 2%1%
Year Founded 19941978
Year Franchised 19981998
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee -$3K


Business Experience Requirements

 
Window Genie Franchise
Fish Window Cleaning Services Franchise
Experience
  • General business experience

  • Marketing skills
  • Management skills

  • Financing Options

     
    Window Genie Franchise
    Fish Window Cleaning Services Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees Yes/NoNo/Yes
    Start-up Costs No/YesNo/Yes
    Equipment No/YesNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support

     
    Window Genie Franchise
    Fish Window Cleaning Services Franchise
    Training On-The-Job Training: 40 hours Classroom Training: 40 hours On-The-Job Training: 47 hours Classroom Training: 17 hours Additional Training: Webinars
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing Ad Templates Social media SEO Website development Email marketing Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations Franchise can be run from home.

    0% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 3

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    23% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 5

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)


    Expansion Plans

     
    Window Genie Franchise
    Fish Window Cleaning Services Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About Window Genie

    Richard Nonelle founded Window Genie in Cincinnati, Ohio, in 1994. Although Nonelle had a degree in marketing and finance and a background in sales and management, he knew nothing about the window-washing industry. The business originally focused only on window cleaning services, but Nonelle soon added full-service pressure washing, deck cleaning, house washing and concrete cleaning to the roster of Window Genie's services. The private company began franchising in 1998 and is still based in Cincinnati.

    Veteran Incentives  Expanded territory (15,000 additional households)
    ""    
    In Franchise Business Reviews Top 200.

    "Entrepreneur
    #450 in Franchise 500 for 2020.

    About Fish Window Cleaning Services

    S. Michael Merrick had lost his job as a bank manager when the window washer for the branch said he was interested in selling his business. Merrick looked at the company's books and was impressed with what he saw--low overhead and virtually no inventory. In 1978 Merrick and his wife, Linda, purchased the company, renamed it, and Fish Window Cleaning was born. After 20 years of cleaning windows, screens, gutters, skylights and chandeliers in the St. Louis, Missouri, area, the Merricks began franchising.

    The total investment necessary to begin operation of a Fish Window Cleaning business ranges from $87,300 to $103,500 for a Small Package. This includes between $50,400 and $51,900 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Fish Window Cleaning  business ranges from $109,800 to $123,100 for a Standard Package. This includes between $60,400 and $61,900 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Fish Window Cleaning business ranges from $135,300 to $151,600 for an Executive Package. This includes between $75,400 and $76,900 that must be paid to the franchisor or its afiliates.
    Veteran Incentives  10% off franchise fee
    "Entrepreneur
    #259 in Franchise 500 for 2020.
    #330 in Franchise 500 for 2021.