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Below is an in-depth analysis and side-by-side comparison of RadioShack vs The Sharper Image including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $144,875 - $643,851 | N/A |
Franchise Fee | $39,900 | N/A |
Royalty Fee | 5% of net sales | - |
Advertising Fee | 3% for the Ad Fund | - |
Year Founded | 1921 | 2009 |
Year Franchised | 1968 | 2009 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Significant business experience; we are particularly interested in individuals who have demonstrated successful ownership or management of multiple business units or have managed multiple departments Individuals who possess the capability to grow with RadioShack. The ability to develop and execute a business plan. An entrepreneurial spirit and strong desire to work hard and be part of an established franchise system Ability to manage finances, including a thorough understanding of business financial statements The capability to effectively manage an organization that recruits, trains, and motivates employees who deliver an exceptional customer experience An acceptable credit history Sufficient liquid assets (i.e., cash) to invest into the business | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | Yes/No | -/- |
Inventory | Yes/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | Local workshop, annual convention | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | - |
Marketing | Co-op advertising, Ad slicks, National media | - |
Operations |
9% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
RadioShack was opened in 1921 by the Deutchmann family, offering ham radio operators and electronics buffs a retail and mail order source for their electronics needs. By the 1960s, the company had nine stores and was shipping electronics to people all over the world, but was falling on hard times.
Charles Tandy purchased the company in 1963 and turned its $4 million debt into a $20 million profit. Today the company operates stores nationwide, selling everything from batteries to satellite dishes to electronics buffs and general consumers.
Licensing Opportunities Times have changed, but our core customer values have remained the same. A consumer that is loyal to the brand and is expecting high quality innovative products. The Sharper Image has shifted to a global lifestyle brand licensor, reaching the consumer via retailers, e-commerce and catalog. We partner with best in class manufacturers and now The Sharper Image products are available at major retailers, department stores and specialty stores numbering in the thousands. The Sharper Image is currently looking to develop relationships with worldwide strategic partners as Direct to Retail, master distributors and product licensing opportunities will all be considered before entering a market. International distribution will be segmented to the following regions: North America, Latin America, Asia, Europe, Middle East & Australia. A prospective licensee must be committed to the values of our business model. They must demonstrate the capability to bring unique products with cutting edge applications to market; products that are feature-rich, beautifully designed and transformative. To join the brand initiative, please contact us at: [email protected]