Sonic Drive In vs The Original Brooklyn Water Bagel Company Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Sonic Drive In vs The Original Brooklyn Water Bagel Company including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Sonic Drive In Franchise
The Original Brooklyn Water Bagel Company Franchise
Investment $1,242,000 - $3,523,300$300,660 - $773,300
Franchise Fee $45,000$30,000
Royalty Fee 2.45-5%6%
Advertising Fee 3%2%
Year Founded 19542008
Year Franchised 19592008
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee 10 years for $6K-


Business Experience Requirements
 
Sonic Drive In Franchise
The Original Brooklyn Water Bagel Company Franchise
Experience
  • Industry experience
  • General business experience
  • If no industry experience, must have an operating equity partner
    		• -

    Financing Options
     
    Sonic Drive In Franchise
    The Original Brooklyn Water Bagel Company Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Sonic Drive In Franchise
    The Original Brooklyn Water Bagel Company Franchise
    Training On-The-Job Training: 400 hours Classroom Training: 24 hours Additional Training: At existing franchise location -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform -
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app -
    Operations International franchisees required to buy multiple units/master licenses; 60% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 25

    Absentee ownership of franchise is NOT allowed.

    		-

    Expansion Plans
     
    Sonic Drive In Franchise
    The Original Brooklyn Water Bagel Company Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Sonic Drive In

    Sonic Industries Inc. was founded in 1973. In 1974, Sonic acquired the name 'Sonic Drive-In' from Troy Smith, Sr., and began franchising. Smith used his more than 15 years of experience in the restaurant business to develop and operate the Sonic franchise program. A wholly owned subsidiary of Sonic Corp., the company is based in Oklahoma City, Oklahoma, and has locations throughout the United States. The company's storefronts recently got a facelift to give them a 'retro-futuristic' look.

    Your estimated initial investment necessary to begin operation of a Traditional Sonic Drive-In franchise ranges from approximately $1,242,200 to $3,537,700 plus land costs and includes the $45,000 franchise fee that must be paid to Sonic.
    Your estimated initial investment necessary to begin operation of a Non-Traditional Sonic franchise ranges from approximately $361,900 to $978,700 and includes the $22,500 franchise fee that must be paid to Sonic.

    "franchiserankingscom"     "Entrepreneur
    #91 on Franchise Rankings.com
    #4 in Franchise 500 for 2020.
    #28 in Franchise 500 for 2021.




    About The Original Brooklyn Water Bagel Company

    Be a part of a new quick serve concept that has a differentiator from all competitors in the restaurant industry , a 14-stage proprietary and exclusive water treatment process that replicates Brooklyn water anywhere in the world. Here's why you need to be a part of the Original Brooklyn Water Bagel Company team: *100% financing to qualified candidates *Gives you ownership in the fast-growing Bakery/Cafe Market with minimal franchise competition *Low upfront costs and recession-proof product and concept *Founded and supported by top executives and advisory board members with nationally renowned franchise expertise and knowledge *Provides income streams from additional proprietary products including Cubsta's (coffee ice cubes), bagel chips, bottled water and a host of other profitable items *Superior labor model supported by ease of training, world class support, and simplicity of operation *A high profit, scalable, (low cost) franchise model with great growth potential and superior return on investment in a $54 billion industry *One of the lowest food cost in the Fast Casual Market *Appeals to everyone "We are committed to providing outstanding customer support, innovative products, and a passion for excellence that will become the benchmark for the bakery cafe industry. The quality of our products speak for themselves and we look forward to welcoming qualified, enthusiastic, team players to the Original Brooklyn Water Bagel Company!"