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Updated RecentlySonic Drive In vs Petro's Chili & Chips Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Sonic Drive In vs Petro's Chili & Chips including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $1,242,000 - $3,523,300 | $75,000 - $324,950 |
| Franchise Fee | $45,000 | $15,000 |
| Royalty Fee | 2.45-5% | 5% |
| Advertising Fee | 3% | 4% local+1% Nat'l |
| Year Founded | 1954 | - |
| Year Franchised | 1959 | - |
| Term Of Agreement | 20 years | - |
| Term Of Agreement | 20 years | - |
| Renewal Fee | 10 years for $6K | - |
Business Experience Requirements |
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| Experience | While it does help to have prior food or restaurant experience, Petros does not require it. We have franchisees from all walks of life. What is most important to us is that we have franchisees with a willingness to work hard and a passion for their business. | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 400 hours Classroom Training: 24 hours Additional Training: At existing franchise location | Prior to your restaurant opening, we will furnish initial training on the operation of a Petros Chili & Chips � restaurant. The training lasts three weeks: consisting both of classroom content and in-restaurant developmental activities. We require that two people attend training prior to the store opening. |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform | - |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app | - |
| Operations |
International franchisees required to buy multiple units/master licenses; 60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Sonic Drive In
Sonic Industries Inc. was founded in 1973. In 1974, Sonic acquired the name 'Sonic Drive-In' from Troy Smith, Sr., and began franchising. Smith used his more than 15 years of experience in the restaurant business to develop and operate the Sonic franchise program. A wholly owned subsidiary of Sonic Corp., the company is based in Oklahoma City, Oklahoma, and has locations throughout the United States. The company's storefronts recently got a facelift to give them a 'retro-futuristic' look.
Your estimated initial investment necessary to begin operation of a
Traditional Sonic Drive-In franchise ranges from approximately
$1,242,200 to $3,537,700 plus land costs and includes the $45,000
franchise fee that must be paid to Sonic.
Your estimated initial
investment necessary to begin operation of a Non-Traditional Sonic
franchise ranges from approximately $361,900 to $978,700 and includes
the $22,500 franchise fee that must be paid to Sonic.
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#91 on Franchise Rankings.com
#4 in Franchise 500 for 2020.
#28 in Franchise 500 for 2021.
About Petro's Chili & Chips
Since 1992 Petro's Chili & Chips has been operating company stores and franchising in both traditional and non-traditional venues: free standing drive thru units, strip centers, malls, theme parks, airports, sports venues and the newest addition: Petro's food trucks. Petro's Chili & Chips continues to be everyone's favorite QSR.
Petro's Chili & Chips chooses only the best people to be franchisees. Our franchise partners are dedicated to setting the top standard of guest experience. From the taste of the food, to the speed and accuracy of the order, the power of our people to make decisions, the friendly face at the counter and the cleanliness of the restaurant, our Petro's Chili & Chips franchise partners proudly strive to deliver a great guest experience every time.
Now is your chance to join the successful team of Petro's Chili & Chip's franchisees and become your own boss!