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Updated RecentlySonic Drive In vs The Original Hot Dog Factory Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Sonic Drive In vs The Original Hot Dog Factory including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $1,242,000 - $3,523,300 | $97,500 - $517,887 |
| Franchise Fee | $45,000 | $20,000 |
| Royalty Fee | 2.45-5% | 5.5% |
| Advertising Fee | 3% | 1% |
| Year Founded | 1954 | 2010 |
| Year Franchised | 1959 | 2018 |
| Term Of Agreement | 20 years | - |
| Term Of Agreement | 20 years | - |
| Renewal Fee | 10 years for $6K | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 400 hours Classroom Training: 24 hours Additional Training: At existing franchise location | On-The-Job Training: 20 hours Classroom Training: 20 hours |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform | Ongoing Support Meetings/Conventions Grand Opening Field Operations Site Selection |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app | Marketing Support National Media Regional Advertising Social media SEO |
| Operations |
International franchisees required to buy multiple units/master licenses; 60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is NOT allowed. | Absentee Ownership Allowed |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Sonic Drive In
Sonic Industries Inc. was founded in 1973. In 1974, Sonic acquired the name 'Sonic Drive-In' from Troy Smith, Sr., and began franchising. Smith used his more than 15 years of experience in the restaurant business to develop and operate the Sonic franchise program. A wholly owned subsidiary of Sonic Corp., the company is based in Oklahoma City, Oklahoma, and has locations throughout the United States. The company's storefronts recently got a facelift to give them a 'retro-futuristic' look.
Your estimated initial investment necessary to begin operation of a
Traditional Sonic Drive-In franchise ranges from approximately
$1,242,200 to $3,537,700 plus land costs and includes the $45,000
franchise fee that must be paid to Sonic.
Your estimated initial
investment necessary to begin operation of a Non-Traditional Sonic
franchise ranges from approximately $361,900 to $978,700 and includes
the $22,500 franchise fee that must be paid to Sonic.
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#91 on Franchise Rankings.com
#4 in Franchise 500 for 2020.
#28 in Franchise 500 for 2021.
About The Original Hot Dog Factory
The Original Hot Dog Factory is America’s favorite Hot Dog
restaurant. If you love hot dogs, then The Original Hot Dog Factory is
the perfect place for you. We offer a wide variety of mouthwatering hot
dogs that will make you ask for more. All hot dogs are served steamed,
grilled, or fried with globally inspired toppings. A friendly staff and
delicious food is what we are famed for. Not just hot dogs, our menu
features many different beverages and desserts.
WHAT WE ARE LOOKING FOR IN A FRANCHISE PARTNER
The Original Hot Dog Factory is seeking experienced single or multi-unit
franchisees to acquire and develop locations in shopping areas,
airports, colleges, and more. We bring strong financials and a culture
that promotes community. We will negotiate development agreements
ranging from a minimum of three, to over one hundred locations.Being
a great Franchise Partner requires a combination of aptitude, good
judgement, and perseverance. We are looking for people with a passion
for business, matched by their desire to deliver the highest-quality
customer service and hospitality. A focus on delivering the The Original
Hot Dog Factory experience and creating “wow” moments is a necessity.