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Updated RecentlyCrown Trophy vs Destination Athlete Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Crown Trophy vs Destination Athlete including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $168,150 - $227,700 | $28,300 - $93,610 |
| Franchise Fee | $35,000 | $20,000 - $50,000 |
| Royalty Fee | 5% | 5%-8% |
| Advertising Fee | - | 2% |
| Year Founded | 1978 | 2008 |
| Year Franchised | 1987 | 2008 |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | Yes/Yes |
| Start-up Costs | No/Yes | -/Yes |
| Equipment | No/Yes | -/Yes |
| Inventory | No/Yes | -/Yes |
| Receivables | No/No | -/Yes |
| Payroll | No/No | -/Yes |
Training & Support |
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| Training | On-The-Job Training: 12 hours Classroom Training: 52 hours Additional Training: Annual franchise meeting | On-The-Job Training: 80+ hours Classroom Training: 40 hours Additional Training: Online, conference calls |
| Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Ad Templates Social media SEO Website development Email marketing | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership allowed. | Number of Employees Required to Run: 1 - 3 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Crown Trophy
What started out as a part-time job in college has turned into a franchise with more than 148 stores nationwide. A physical education major in college, Chuck Weisenfeld took a job at a local sporting goods store to make extra money. Working in the store's trophy department, Weisenfeld saw how profitable trophies could be.
After earning his degree and teaching in a high school for a few years, Weisenfeld finally quit teaching and opened his first Crown Trophy in Brooklyn in 1978. A few years later, he began offering franchises to his friends. Today the company creates and sells trophies and awards for various organizations and events.
The estimated total investment necessary to begin operation of a Crown
Trophy franchised business ranges from $168,150 to $199,200. This
includes initial fees ranging from $118,000 to $128,000 that must be
paid to the franchisor or affiliate. If a franchisee incorporates the
optional “Signs by Crown” business into its Crown Trophy business, the
estimated total investment ranges from $186,150 to $227,700.
Veteran Incentives 5% off franchise fee
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About Destination Athlete
Destination Athlete™ is an innovative company that focuses on the "complete athlete," offering products and services from "training to trophies."
We aspire to create legendary customer experiences in all meaningful sports communities in the Nation. Destination Athlete™ franchisees embody the passion and commitment to help youth and high school athletes get to their destination through our comprehensive tools and our proven system.
Contact us today to learn how a home based franchise career in sports could be rewarding to countless athletes, your community and of course to you.
Veteran Incentives 15% off franchise fee
!["Top]("https://d1v10wa6gxsq73.cloudfront.net/images/production/top100_icon3.png")
#59 in Gator's Top franchises.
#282 in Franchise 500 for 2020.
#211 in Franchise 500 for 2021.