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Below is an in-depth analysis and side-by-side comparison of Hometown Threads vs Chhabra 555 including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $165,000 | $120,000 |
Franchise Fee | $29,000 | N/A |
Royalty Fee | 6% | 0 |
Advertising Fee | - | 0 |
Year Founded | 1998 | 1954 |
Year Franchised | 2001 | 2005 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | *Once a Dealer has selected a location, duly approved by Chhabra 555, the technical staff will assist the Dealer by designing a workable layout for the showroom. *The technical team will also provide complete assistance in store design and visual merchandising. *Chhabra 555 has a highly refined and efficient supply chain system based on its entire experience. There is all year round availability of stocks, which have been designed and manufactured in various parts of the world, exclusively for Chhabra 555. *Accounting Software for efficient billing and inventory management functions will be provided by Chhabra 555. *The company lays a lot of stress on its branding and marketing strategy. The content & design of all marketing, advertising and promotional collateral is provided by its competent designing team as per requirement. *The pre-printed stationary for bills and visiting cards will be provided by Chhabra 555. *If desired by the Dealer, Chhabra 555 will depute staff for training and for any other purpose at the showroom of the Dealer at the cost of the Dealer. *Operational support is provided by a professional team, which guides the Dealer in operating his/her business and provides any kind of problem-solving or troubleshooting assistance as required. |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 4 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | *The Dealer shall be the owner of his own business and shall own or take on lease premises on his own for establishing the showrooms and will be responsible for all the statutory obligations in the territory. *The Dealer will have to pay an upfront amount equivalent to 40% of the sale value of stock provided by Chhabra 555 and provide a Bank Guarantee for the balance 60%. *The Dealer must maintain the store layout and design as per the specifications laid down by Chhabra 555. The furniture and fixtures will be according to the company plan for maintaining symmetry about the brand image. *The Dealer will be responsible for all the day-to-day expenditures and outlays for running the business operations smoothly and efficiently. *The Dealer will follow all the procedures and modus operandi as laid down by the agreement and as per the company policy. |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | Yes |
Hometown Threads Stores are your personal embroidery, design studio where you can create
personalized and unique apparel or home decor customized with a favorite image,
name, date or monogram. Our large variety of merchandise and huge selection of
embroidery designs make it easy for you to find just the right gift for family
and friends. If you do not see what you need, we can special order any item you
have in mind or bring us an item from home to embellish. Commemorate life's
special occasions like anniversaries, birthdays, births, and weddings with a
personalize gift from your local Hometown Threads. Perhaps you have your own
fashion statement in mind? Make your idea a reality at one of our stores with
an original flair that sets you apart from the rest. Embroidery has a universal
appeal and the applications are unlimited. At Hometown Threads, small business
owners can create uniforms and apparel revealing their logo for corporate
identity and marketing purposes. Schools use our embroidery services to
personalize items like letterman jackets, sports equipment bags, knapsacks,
cheerleading outfits and uniforms. Community special events such as fishing
tournaments, team sports competitions, trade shows and conventions can always
use embroidered merchandise for souvenirs or promotional incentives. Hometown
Threads is your embroidery headquarters. With only the finest, quality
merchandise, quick turnaround time and great selection, your purchase is always
bound to be a big hit.
The Opportunity
With the combined knowledge of the top embroiderers in the country, high-tech equipment and
computer software, we have created the ultimate in embroidery shop franchises.
After years of testing the concept in high-traffic, retail store chains like
Wal-Mart, we have proven results and are willing to pass this on to you, as a
franchisee. Our solid business packages include an operational and marketing
system that has years of success behind it. United with the best equipment,
software, business tools, comprehensive training and ongoing support, we offer
a great investment in a business that is fun to own and operate. We have taken
the guesswork out of running your own business and are looking for
entrepreneurs to join our fast growing team. If you are interested in owning a
successful business, Hometown Threads is something you should definitely look
into.
Chhabra 555 wishes to continue extending its footprint across India and is seeking to appoint Dealers across the length and breadth of the country. We are searching for strong business partners to be appointed as Dealers for their respective territories, who would share our vision and passion to grow the brand and business to greater heights. As part of Chhabra 555 family, you will be part of a family that sets the standards high and offers the complete package. From the day you sign the agreement we are by your side to help you run your business efficiently and profitably. * The initial contract will be for a term period of 5 years. It can be renewed thereafter by mutual consent. * The showrooms must be located in high footfall areas and should have an area of about 2000 sq. ft.