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Updated RecentlyWhich Wich vs CafeMia Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Which Wich vs CafeMia including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $175,500 - $480,250 | $221,000 - $374,000 |
| Franchise Fee | $30,000 | $25,000 |
| Royalty Fee | 6% | 4.5% |
| Advertising Fee | 2% | 2% local +2%Nat'l |
| Year Founded | 2003 | - |
| Year Franchised | 2004 | - |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | $5K | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 40-160 hours Classroom Training: 37 hours | Caf�Mia provides franchisees with a comprehensive training program at its headquarters in North Carolina. This program includes a combination of classroom and in-store hands-on training. We will also provide on-site pre-opening support via our field training team prior to opening of each new store. |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | * operating manuals & training documentation; * site selection & demographic research; * real estate support; * business planning services; * complete equipment package specification; * modular store design plans; * full training program for store managers and employees; * branded packaging, marketing and merchandising material; * on-going 24/7 support; * use of registered Caf�Mia� name and logo |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations |
Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 - 10
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Which Wich
Which Wich Superior Sandwiches was founded in Dallas
in late 2003 by restaurant entrepreneur Jeff Sinelli. The national sandwich franchise chain is best known for its customizable sandwiches, creative ordering system, and personalized sandwich bag. In 2014, QSR
named Which Wich one of their "2014 Best Franchise Deals" and Forbes
listed Which Wich as one of their 2014 "30 Best Franchises To Buy."
Which Wich is also the recipient of the 2015 Nation's Restaurant News
MenuMasters "Healthful Innovations" award. Which Wich currently has over 450
locations open or in development in 39 states and 10 countries.
Veteran Incentives $10,000 off franchise fee
About CafeMia
IT WOULD APPEAR CAFEMIA IS CLOSED Caf�Mia is a remarkable gelato boutique. Balanced revenue model. The "ice cream-only" model is an extremely risky proposition in a highly competitive retail world. Although freshly-made gelato is clearly the centerpiece of Caf�Mia's product offerings� we are much more than just a gelato shop. We have designed our product offerings to address four distinct ‘dayparts' which create a very stable revenue stream. Very few competitors do this. None do it as well as Caf�Mia. Simple operations. Our store procedures, recipes and management systems have been designed to facilitate day to day operations and create a consistent experience. We are not a full service restaurant� we aim for stores no larger than 2,000 square feet in order to keep things simple, streamlined and consistent. Remarkable products. Every Caf�Mia product offering has a "wow factor". The gelato is fresh, silky and intensely flavored. The paninis are made using warm, crusty ciabatta bread and premium ingredients. The chocolates and pastries are blissful and indulgent. In short, everything has been selected to create a unique customer experience. Gelato is big and getting bigger. The frozen desserts in the U.S. represent more than a $21 billion market. The super premium segment has grown twice the rate of the overall industry. People clearly love really good ice cream. Gelato is merely the purest, most indulgent, healthiest form of ice cream in the world. Gelato buzz getting stronger all the time. Caf�Mia is the best positioned company to take advantage of this major market opportunity.