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Below is an in-depth analysis and side-by-side comparison of Merle Norman Cosmetics vs Camille Albane including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $39,471 - $180,888 | $245,900 - $424,800 |
Franchise Fee | N/A | $40,000 |
Royalty Fee | 0 | 5% |
Advertising Fee | - | 3% |
Year Founded | 1931 | 1954 |
Year Franchised | 1989 | 1994 |
Term Of Agreement | Open-ended | - |
Term Of Agreement | Open-ended | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/Yes |
Start-up Costs | No/Yes | No/Yes |
Equipment | Yes/No | No/Yes |
Inventory | Yes/No | No/Yes |
Receivables | No/No | No/Yes |
Payroll | No/No | No/Yes |
Training & Support |
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Training | Field training classes, field visits, advanced home office training and point-of-sale software training Classroom Training: 40 hours Additional Training: Online training | We offer several advanced training courses per year, and each season franchisees receive the technical support they need to give trendy haircuts. The courses enable new and experienced employees to learn techniques specific to each brand and perfect their artistic, technical and creative skills. In close collaboration with artistic directors, the centers test and help develop new hair-care products for the group. A precursor in the 1980s, offering classes to train its teams in reception, dialogue and communication in its hair salons, DESSANGE International also offers management and team management courses for its managers. This advanced training system has been duplicated to also train salon beauticians and cosmeticians. In 2011, DESSANGE International announces the launching of DESSANGE Learning Lounge, an online training platform for all DESSANGE employees in France and worldwide. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media Email marketing | National Media Social media SEO Website development Email marketing |
Operations |
Number of employees needed to run franchised unit: 2 Absentee ownership of franchisee is allowed.
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Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
Even before she opened her first studio in Santa Monica in 1931, Merle Norman's philosophy of "Try Before You Buy" was being carried out as she offered free samples of her products to neighbors, hoping they'd discover the benefits and return as paying customers. And return they did. Many even opened their own studios and the company now has studios throughout the United States and Canada. Carrying on the Merle Norman tradition, franchisees now offer skin care, from cleansers and toners to sun defense, and a full line of cosmetics.
Camille Albane is not just another hairdresser. It is above all a brand that understands that women want to be and look the way they feel. They want their beauty to reflect their personality in spite of their imperfections to add that "je ne sais quoi" that makes them "interesting", to be first and foremost true to themselves. The brand's creator, Jeanne Dereux, brought a Rive Gauche vision to beauty, characterized by its boldness, energy, modernity and conviviality, driven by an original desire to express and reveal each woman's beauty through: hairdressing, color and make-up. The brand is positioned in the mid/top-range hairdressing segment, with a unique concept that is summarized in its signature: Camille Albane Hairdresser Color-Technician Make-up Artist. Camille Albane is above all excellence, but it is also a frame of mind focused on consulting and beauty services for women. The brand's image, identity and positioning are focused on a narrowly targeted customer base: active, urban women aged 25 to 40 with strong personalities who demand top quality.Camille Albane is also a line of hair and make-up products that reflect the identity of the brand and the Hair-Color-Make-up concept. The products are used by salon employees and sold retail to customers. In 14 countries and nearly 300 salons, Camille Albane offers comprehensive beauty expertise to a growing number of women.