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Below is an in-depth analysis and side-by-side comparison of Panera Bread/Saint Louis Bread Company vs Mrs. Powell's Bakery Eatery including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,010,985 - $2,252,846 | $125,000 - $160,000 |
Franchise Fee | $35,000 | $25,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | - | 3% |
Year Founded | 1987 | 1984 |
Year Franchised | 1993 | 1986 |
Term Of Agreement | 20 years | 10 Years +10 |
Term Of Agreement | 20 years | 10 Years +10 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | *Experience as a multi-unit restaurant operator *Recognition as a top restaurant operator *Net worth of $7.5 million *Liquid assets of $3 million *Infrastructure and resources to meet our development schedule *Real estate experience in the market to be developed *Total commitment to the development of the Panera Bread brand *Cultural fit and a passion for fresh bread | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | 1. Head Office 1 Week 2. Franchised Store 1 Week 3. Own Store 1 Week |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | Field Operation Evaluation Field Training Initial Store Opening Inventory Control Franchisee Newsletter Regional or National Meetings: At Additional Cost |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 40 - 60
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | Average Number of Employees: 2 Full-time, 4 Part-time Passive Ownership: Allowed, But Discouraged |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | Yes |
Mrs. Powell's has been in business since 1984. We specialize in Cinnamon Rolls, but we do much more than that! We have white and wheat bread, dinner rolls, sugar cookies, chocolate chip cookies, brownies, soup, sandwiches and so much more. What we really do is take care of one of the things you don't have time for anymore - baking. We cater and are always up for custom creations.