Panera Bread/Saint Louis Bread Company vs Cookie Man Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Panera Bread/Saint Louis Bread Company vs Cookie Man including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Panera Bread/Saint Louis Bread Company Franchise
Cookie Man Franchise
Investment $1,010,985 - $2,252,846$250,000
Franchise Fee $35,000N/A
Royalty Fee 5%0
Advertising Fee --
Year Founded 19871958
Year Franchised 19930
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee --


Business Experience Requirements

 
Panera Bread/Saint Louis Bread Company Franchise
Cookie Man Franchise
Experience

*Experience as a multi-unit restaurant operator *Recognition as a top restaurant operator *Net worth of $7.5 million *Liquid assets of $3 million *Infrastructure and resources to meet our development schedule *Real estate experience in the market to be developed *Total commitment to the development of the Panera Bread brand *Cultural fit and a passion for fresh bread

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Financing Options

 
Panera Bread/Saint Louis Bread Company Franchise
Cookie Man Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/No-/-
Start-up Costs No/No-/-
Equipment No/No-/-
Inventory No/No-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support

 
Panera Bread/Saint Louis Bread Company Franchise
Cookie Man Franchise
Training --
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations-
Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
Operations Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 40 - 60

Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

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Expansion Plans

 
Panera Bread/Saint Louis Bread Company Franchise
Cookie Man Franchise
US Expansion Yes-
Canada Expansion No-
International Expansion NoYes

Company Overviews

About Panera Bread/Saint Louis Bread Company

After more than 17 years in the retail industry, Ken Rosenthal changed gears and founded Saint Louis Bread Co. in 1987. His goal was to create a neighborhood bakery where people could pick up fresh-baked bread, meals and snacks. In 1993, Rosenthal sold Saint Louis Bread to Au Bon Pain Co. Six years later, the company was renamed Panera Bread. The future growth of Panera Bread will be based upon company bakery-cafe development as well as the continued sale of franchise area development agreements. Panera Bread does not sell single-unit franchises, so it is not possible to open just one bakery-cafe. Rather, we have chosen to develop by selling market areas which require the franchise developer to open a number of units, typically 15 bakery-cafes in a period of 6 years. Panera Bread franchises must be well-capitalized to open great bakery-cafes and meet this aggressive development schedule. Additionally, they must have a proven track record as excellent multi-unit restaurant operators to operate great Panera Bread bakery-cafes.

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About Cookie Man

Why a Cookie Man Franchise? * The COOKIE MAN retailing concept is a 100% all-Australian business, which was first started in 1958. * Cookie Man Pty Ltd is a member of the FRANCHISING COUNCIL OF AUSTRALIA. * COOKIE MAN's unique fresh-bake concept provides aroma and animation at point-of-sale and thus consumer appeal in a world where freshness of product is ever more important. * The unique COOKIE MAN ovens are designed and manufactured in Australia, exclusively for Cookie Man Pty Ltd.
The COOKIE MAN ovens are simple to operate and full training is provided.
What can I expect from Cookie Man? * Cookie Man provides a comprehensive franchise support system. Part of this system includes on-site training as well as provision of a detailed Operations, Training and HACCP Manual. These manuals mirror the training program we have structured, and covers most aspects of day-to-day business operation including selling skills, merchandising techniques, quality standards, product knowledge etc. * Ongoing marketing and technical support are provided. * Being part of a franchise chain which is now successful in other countries. What makes Cookie Man different from other similar franchises? * No ongoing royalties. All products with the exception of cold drinks and milk are sourced from the centralised Cookie Man warehouse and products are generally exclusive to the Cookie Man outlets. * Most existing and all new Cookie Man outlets serve espresso coffee and cold drinks. Our preference is to also incorporate tables and chairs for coffee customers to relax and be in a comfortable surrounding. * National contract & preferred supplier arrangement with Coca cola and National Foods (for Pura Milk and other dairy products) * We have been around for 50+ years, so history tells a story about survival and the strength of our retail offer.