Mr. Sub vs Submarina Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Mr. Sub vs Submarina including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Mr. Sub Franchise
Submarina Franchise
Investment $160,000$161,818 - $334,118
Franchise Fee $15,000$25,000
Royalty Fee 5%-
Advertising Fee --
Year Founded 1968-
Year Franchised 1972-
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee 50% of initial fee-


Business Experience Requirements
 
Mr. Sub Franchise
Submarina Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
  • Good interpersonal skills
    		• -

    Financing Options
     
    Mr. Sub Franchise
    Submarina Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Mr. Sub Franchise
    Submarina Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertisingProfessionally designed advertising materials are provided to franchisees. Various types of print advertisements and in-store displays enhance the image and exposure of your restaurant. You will learn the most cost-effective ways of bringing in new customers and how to keep them coming back. We will help you implement a comprehensive Grand Opening promotional plan to start your restaurant in the right direction. Marketing allowances, or rebates, which manufacturers pay to Submarina are contributed to the Marketing and Promotional Fund and used for further promotion of all Submarina restaurants.
    Operations 15% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 6

    Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Mr. Sub Franchise
    Submarina Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Mr. Sub

    The first Mr. Sub restaurant opened in Toronto, Ontario in March of 1968. Right from the start, the concept was simple: sell quality subs, make them fresh, and serve them fast. And above all, give customers value for their money. A lot has changed since then. Our menu has grown to include salads, wraps, soup, fresh baked bread and more. Today, there are over 520 restaurants from coast to coast, and Mr. Sub is still owned by the founding partners. Lots of things have changed over the years, but every franchisee remains committed to our original concept of quality and freshness. That thinking was what brought people to our restaurants back in the 60's, and it continues to create new customers today.

    "Top

    #38 in Canada's Top franchises.

    About Submarina

    Once you qualify as a franchisee and become a licensee of the Submarina franchise system, we put our efforts into teaching you the Submarina system. Since the success of your franchise is mainly dependent on how well you follow our system, we are committed to you every step of the way. Our effective system of operation will give you the edge necessary to create a thriving business. The Submarina franchise program provides you the following support and assistance: *Financing *Site Selection and Lease Negotiations *Restaurant Design and Construction *Training and Operations Manual *Marketing Programs *Group Purchasing Power and Proprietary Products *New Product Development *Quality Control and Ongoing Support *Development Rights Program