Cousins Subs vs Submarina Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Cousins Subs vs Submarina including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Cousins Subs Franchise
Submarina Franchise
Investment $119,200 - $300,800$161,818 - $334,118
Franchise Fee $25,000$25,000
Royalty Fee 6%-
Advertising Fee 2%-
Year Founded 1972-
Year Franchised 1985-
Term Of Agreement 10 years +10-
Term Of Agreement 10 years +10-
Renewal Fee --


Business Experience Requirements
 
Cousins Subs Franchise
Submarina Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
  • People skills
    		• -

    Financing Options
     
    Cousins Subs Franchise
    Submarina Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Cousins Subs Franchise
    Submarina Franchise
    Training On-The-Job Training: 185 hours Classroom Training: 53 hours Additional Training: 21 days training total -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform -
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app Professionally designed advertising materials are provided to franchisees. Various types of print advertisements and in-store displays enhance the image and exposure of your restaurant. You will learn the most cost-effective ways of bringing in new customers and how to keep them coming back. We will help you implement a comprehensive Grand Opening promotional plan to start your restaurant in the right direction. Marketing allowances, or rebates, which manufacturers pay to Submarina are contributed to the Marketing and Promotional Fund and used for further promotion of all Submarina restaurants.
    Operations 10% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 20

    Absentee ownership of franchise is allowed.

    		-

    Expansion Plans
     
    Cousins Subs Franchise
    Submarina Franchise
    US Expansion No-
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Cousins Subs

    Great food. High quality. Good value. Committed. These are the words our guests and franchisees use to describe the Cousins Subs opportunity. Our guests love our food, and our franchisees respect our organization. Our vision of excellence is what keeps us growing and keeps our guests coming back on a regular basis. We are Cousins Subs , a leader in the growing QSR (Quick Service Restaurant) segment of the restaurant industry. Cousins Subs  competitive advantages include:
     - Being a cash business with low receivables and little inventory.
     - Having a multi-unit market penetration strategy.
     - Possessing an in-depth understanding of the future of our business and industry
     - Offering innovative and automated business systems.
     We invite you to visit several of our locations, and contact us to learn more. Whether you are interested in developing an entire market or to begin with a single unit franchise, Cousins Subs  is your franchise of choice!

    Seeking new franchisees in Arkansas, Arizona, Florida, Iowa, Illinois, Indiana, Kansas, Michigan, Minnesota, Missouri, North Dakota, Oklahoma, South Dakota, Texas, and Wisconsin

    Veteran Incentives  $5,000 off franchise fee

    About Submarina

    Once you qualify as a franchisee and become a licensee of the Submarina franchise system, we put our efforts into teaching you the Submarina system. Since the success of your franchise is mainly dependent on how well you follow our system, we are committed to you every step of the way. Our effective system of operation will give you the edge necessary to create a thriving business. The Submarina franchise program provides you the following support and assistance: *Financing *Site Selection and Lease Negotiations *Restaurant Design and Construction *Training and Operations Manual *Marketing Programs *Group Purchasing Power and Proprietary Products *New Product Development *Quality Control and Ongoing Support *Development Rights Program