Comfort Keepers vs Mastercare Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Comfort Keepers vs Mastercare including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Comfort Keepers Franchise
Mastercare Franchise
Investment $157,500 - $245,000$117,800 - $215,450
Franchise Fee $50,000$28,000 - $37,000
Royalty Fee 3-5%-
Advertising Fee --
Year Founded 19982012
Year Franchised 19990
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements
 
Comfort Keepers Franchise
Mastercare Franchise
Experience --

Financing Options
 
Comfort Keepers Franchise
Mastercare Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/Yes-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/No-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support
 
Comfort Keepers Franchise
Mastercare Franchise
Training Finance, marketing, operational training available monthly Initial pre-start up training In house administrative training
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives Accounting Home Care Management Software systems Troubleshooting
Marketing Co-op advertising, Ad slicks, Regional advertising Design support Events e.g. Senior Fairs Mass mailing support Print support Media: Broadcast and Internet Start up and ongoing marketing support
Operations Franchise can be started from home. International franchisees required to buy multiple units/master licenses; 5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2. Absentee ownership of franchise is NOT allowed.-

Expansion Plans
 
Comfort Keepers Franchise
Mastercare Franchise
US Expansion -Yes
Canada Expansion No-
International Expansion Yes-

Company Overviews

About Comfort Keepers

Comfort Keepers is based in Irvine, CA and provides seniors with non-medical care. The company offers companionship, meal preparation, light housekeeping, grocery shopping, recreational activities and other services to individuals and couples still living in their own home.

"World   ""


About Mastercare

"Mastercare

.Mastercare intends for our franchisees to get the biggest bang for their buck in regards to the territory you are purchasing.
You are opening your franchise to not only help people in your local community, but also to ensure you are able to make a living.
Mastercare Franchise territories will service a population of approximately 75,000 to 250,000 people. For the initial Franchise Fee of $37,000 *, your territory is designed by zip codes, political or geographical boundaries. Your territory is PROTECTED, meaning that Mastercare will not sell another franchise within that defined territory throughout the life of your contract. We will help you evaluate the demographics of the area you are considering for your territory based on the geographic location, population, and isolation, etc.
Mastercare also understands that small, rural towns need just as much Homecare (and Healthcare) support as urban areas. Because of geographical barriers, owning a franchise in a rural area may not allow for as large of a client base. To encourage services in rural and underserved populations, Mastercare offers smaller territories, populations between 10,000 and 74,999 people, at a reduced Rural Franchise Fee of $28,000 *.


Royalties under your Franchise Agreement are among the lowest in the industry. The Mastercare franchise royalty fee structure follows a descending scale based on gross revenues.

The franchise is not a home-based business and must be operated from a commercial office location.