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Updated RecentlyBD's Mongolian Barbeque vs Magic Wok Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of BD's Mongolian Barbeque vs Magic Wok including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $881,000 - $2,276,500 | $95,000 - $150,000 |
| Franchise Fee | $45,000 | $12,500 |
| Royalty Fee | 5% | 5% |
| Advertising Fee | - | 3% |
| Year Founded | 1992 | 1983 |
| Year Franchised | 1996 | 1991 |
| Term Of Agreement | 10 years | 10 years +10 |
| Term Of Agreement | 10 years | 10 years +10 |
| Renewal Fee | 50% of fee at time of renewal | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | Company certified training restaurant | Toledo, OH 3-4 Weeks |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Security/safety procedures, Field operations/evaluations | Field Operation Evaluation Field Training Initial Store Opening Inventory Control Regional or National Meetings 800 Telephone Hotline |
| Marketing | Co-op advertising, Ad slicks, National media | - |
| Operations |
Franchisees required to buy multiple units/master licenses; 60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 75 - 100
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | Average Number of Employees: 2 Full-time, 8 Part-time Passive Ownership: Allowed, But Discouraged |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | Yes |
Company Overviews
About BD's Mongolian Barbeque
BD's Mongolian Barbeque is the world's number one Create Your Own Stir-Fry restaurant concept where the guests choose their own ingredients from a great variety of meats, seafood, vegetables, salads, sauces and spices. The food is then prepared by master grillers on a 600 degree 7-foot grill.
Since 1992, has been delivering a unique, interactive dining experience that sets us apart from the competition. has created a growing band of loyal customers that believe passionately about their ability to take charge of their own dining event. We call this our "You Rule the Experience" philosophy. The guests don't just like bd's, they "love it" as they feel they can take ownership of their own dining experience.
The total investment necessary to begin operation of a bd’s Mongolian
Grill® Restaurant is $881,000 to $2,276,500. This includes $45,000 to
$65,000 that must be paid to the franchisor or an affiliate.
Development fees for Area Development Agreements are $45,000 for the first
restaurant plus $10,000 for each additional restaurant that you agree to
develop under the terms of the franchisor’s development schedule. These
amounts will be credited against the payment of your initial franchise
fees for each restaurant that you develop.
About Magic Wok
Quick-service, made-to-order, hot oriental concept. Stand alone, mall, drive-thru, delivery, school lunch and other non-traditional operations. Low barrier to entry, high return on investment. Domestic and international.