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Below is an in-depth analysis and side-by-side comparison of Spicy Pickle vs Newk's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $300,000 | $971,100 - $1,207,350 |
Franchise Fee | $30,000 | $40,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | - | 1.5% |
Year Founded | 1999 | 2004 |
Year Franchised | 2003 | 2004 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 20% of then-current fee | none |
Business Experience Requirements |
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Experience | Newk's is looking for experienced franchise owners with a track record of success opening and running multiple unit foodservice operations. Qualified candidates will have a minimum of 3 years experience, and be financially and operationally capable of developing at least 3 -5 Newk's Express Cafe locations (we recommend that each franchise candidate/group have at least $600,000 in liquid assets, meaning cash, stocks, bonds or other easily liquid assets). | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
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Training | - | On-The-Job Training: 276 hours Classroom Training: 74 hours |
Support | Meetings, Grand opening, Internet, Field operations/evaluations | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Co-op Advertising Ad Templates Regional Advertising Social media SEO Email marketing Loyalty program/app |
Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 15
Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators) | Number of Employees Required to Run: 50 |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | - |
Spicy Pickle is looking for experienced restaurant operators who also have the financial ability and marketing expertise to develop territory. Spicy Pickle restaurants are in relatively small footprints and can, when properly developed, operated and marketed, produce attractive returns for the investment. Spicy pickle has earned a reputation for serving delicious culinary inspired food that caters mostly to the daytime working populations in a fast casual atmosphere. We are looking for franchisees who have earned a similar reputation for success in their hometowns and are looking for this type of opportunity. If this describes you we encourage you make application and set up a visit to our Corporate headquarters. Be prepared to present a business plan for the roll out of Spicy Pickle restaurants in your chosen development area. We have in place the infrastructure to assist you from initial financial projections to site selection and lease negotiation to build-out assistance, training, grand opening and ongoing marketing and operational support. We are experienced franchisors and restaurant operators and are looking for franchisee partners to help expand the brand. What we need you to have: * Significant business experience and references, preferably in the retail environment and specifically in restaurant operations. * Sufficient financial strength to open several Spicy Pickle restaurants as locations become available (at least $1 Million dollars of liquidity). * Strong ties to the local community. * A desire to build, own and operate your own business, and entrepreneur. * Enthusiasm and the ability to wake up every day with an opportunistic attitude.
Experienced restaurateurs know that the only constant in our industry is change.
Newk's has a flexible menu designed for timeless appeal with three primary components - sandwiches, salads and pizzas. These were chosen to provide maximum adaptability to changing costs, tastes and regional preferences.
Newk's is also a flexible concept adaptable to many venues.
* Pad or commercial sites
* Strip and lifestyle centers
* Urban/downtown locations
* Conversions of existing restaurants
* Enclosed mall/food court locations
* University or office locations
* Airport, train station or other non-traditional locations
The Newk's Express Cafe franchise program is designed for growth; it's designed to provide you and your organization with the guidance, the training and the tools to implement our innovative concept, and to refine and grow for many years to come.
The Newk's Express Cafe strategy is to provide each customer with many ways to enjoy Newk's, and help franchise owners maximize the benefit of each customer relationship.
The Newk's Concept offers:
* Dine-in
* Takeout
* On-site catering
* Retail sales
* Corporate sales programs
Get Growing - with Newk's Express Cafe
If you are looking for a solid business opportunity designed for growth, consider the advantages of the Newk's Express Cafe franchise opportunity:
* A concept validated by industry trends
* Limited menu with unlimited appeal
* A streamlined, efficient operational system
* Flexible menu, adaptable to change in trends and tastes
* Flexible store design/location options
* Long-term, multi-unit franchise focus
* An experienced, respected management team
* Strong training and marketing programs