TCBY vs Robeks Fruit Smoothies & Healthy Eats Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of TCBY vs Robeks Fruit Smoothies & Healthy Eats including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
TCBY Franchise
Robeks Fruit Smoothies & Healthy Eats Franchise
Investment $330,000 - $435,000$245,000 - $394,500
Franchise Fee $35,000$25,000
Royalty Fee 6%7%
Advertising Fee 2%-
Year Founded 19811996
Year Franchised 19822001
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee -25% of then-current fee


Business Experience Requirements
 
TCBY Franchise
Robeks Fruit Smoothies & Healthy Eats Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		• A successful Robeks franchisee is someone who wants to make money by helping their community be healthy. Our top performers understand the nutritional advantages of a high-fruit diet and are able to guide customers to smoothies that will help them achieve their health goals � whether they are trying to lose weight, build muscle, gain endurance, boost the metabolism or improve their memory. Our franchise owners are evangelists about healthy eating and healthy living, and they develop community relationships with schools, health clubs and yoga studios, hospitals and doctors' offices. A successful Robeks franchisee is an outgoing, engaging person who connects with people and helps them understand the many ways that Robeks can help.

    Financing Options
     
    TCBY Franchise
    Robeks Fruit Smoothies & Healthy Eats Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/Yes
    Start-up Costs No/YesNo/Yes
    Equipment No/YesNo/Yes
    Inventory No/YesNo/Yes
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    TCBY Franchise
    Robeks Fruit Smoothies & Healthy Eats Franchise
    Training -2 weeks of training either at headquarters or at a regional training store
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluationsNewsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    Marketing Ad slicks, National media, Regional advertisingCo-op advertising, Ad slicks, Regional advertising
    Operations International franchisees required to buy multiple units/master licenses

    Absentee ownership of franchise is allowed.

    		 13% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 12 - 20

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    Expansion Plans
     
    TCBY Franchise
    Robeks Fruit Smoothies & Healthy Eats Franchise
    US Expansion -Yes
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About TCBY

    TCBY Enterprises Inc. was founded in 1981 by Frank Hickingbotham. Hickingbotham got the idea after he tried frozen yogurt for the first time, exclaiming, 'This can't be yogurt!' The initials of that outburst became the name of the company. Now renamed to stand for 'The Country's Best Yogurt,' TCBY has locations across the United States and in more than 60 countries. In 2000 TCBY merged with Capricorn Investors, the principal shareholder of Mrs. Fields' Holdings Inc. The merger allows TCBY to partner with Mrs. Fields' Original Cookies and other members of the Mrs. Fields family, including Pretzel Time and the Great American Cookie Co. Based in Little Rock, Arkansas, TCBY offers franchise units in both traditional and nontraditional locations. It has co-branding relationships with Subway, Blimpie's and Taco Bell.
     
    TCBY is the original and most well-known frozen yogurt brand, leading the market in nutrition, taste and product quality. Serving communities nationwide for 40 years, TCBY is a successful model that has fueled the growth of a thriving industry. TCBY, which currently has over 250 franchise locations worldwide, offers an extensive product line, with most yogurt flavors in varieties that are low in fat, nonfat, or no sugar added. TCBY launched its unique frozen yogurt classification "Super FroYo" in 2011, which is still the most nutritious frozen yogurt product available in the market, as well as was the first brand to market Greek Frozen Yogurt. Also based in Broomfield, Colorado, TCBYhas been a frozen yogurt innovator from the day its first shop opened in Little Rock, Arkansas.

    About Robeks Fruit Smoothies & Healthy Eats

    After almost 25 years we’ve earned a healthy portion of a growing açaí bowl, fresh juice and smoothie franchise market - which has grown to over $2 billion in annual sales. We know what works, and the kind of leaders that thrive in this fun, yet fast-paced environment. We’re looking for difference makers as committed to their community as they are passionate about their portfolio.
    At Robeks, our passion is to help people lead active and healthy lifestyles by offering the highest quality nutritional food products and supplements. Our blended-to-order fruit smoothies provide the perfect quick and energizing meal for consumers that are increasingly on the go. Established in 1996, Robeks has developed a distinctive brand, line of unique product offerings and streamlined operating system. Our comprehensive store development, training and marketing programs are well documented and supported. Robeks stores are opening in retail storefronts and shopping centers in over 30 metropolitan areas throughout the United States. FRANCHISE OPPORTUNITIES WITH ROBEKS We're looking for entrepreneurs who share our commitment to excellence and passion for helping people. With a simple operating system that encourages multi-unit ownership, we're interested in franchisees desiring to grow with us and operate 3 or more Robeks stores. Franchise Programs: Own and operate one or more Robeks store(s) in area supported by Regional Director or our Corporate Support Center. Options: * Single Store * 3 - Pack * Area Developer * Non - Traditional Locations: Airports, Universities & other Captive Market Venues International - Robeks will consider new development opportunities for international markets. Incentives for Veterans apply.