TCBY vs 32Degrees A Yogurt Bar Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of TCBY vs 32Degrees A Yogurt Bar including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
TCBY Franchise
32Degrees A Yogurt Bar Franchise
Investment $330,000 - $435,000$275,000 - $473,000
Franchise Fee $35,000$25,000
Royalty Fee 6%6
Advertising Fee 2%1
Year Founded 19812010
Year Franchised 19822010
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements

 
TCBY Franchise
32Degrees A Yogurt Bar Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
  • -

    Financing Options

     
    TCBY Franchise
    32Degrees A Yogurt Bar Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    TCBY Franchise
    32Degrees A Yogurt Bar Franchise
    Training -32� University provides professional training in all aspects of operating a 32� A Yogurt Bar� store. Once you are approved for a franchise, your training will begin with an intensive training program. This will include not only working in one of our stores, but also meeting with marketing, accounting and operations staff. This is a thorough training program designed to provide you with the necessary knowledge and skills to operate your own 32� A Yogurt Bar� store!
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluationsThe franchisor maintains an outstanding marketing team. We will provide you with advice for your local advertising, including assistance with identification of desired media in your local market area, print ad design and placement, social media outlets and other possible marketing efforts to make your store a well-known destination.
    Marketing Ad slicks, National media, Regional advertising-
    Operations International franchisees required to buy multiple units/master licenses

    Absentee ownership of franchise is allowed.

    -

    Expansion Plans

     
    TCBY Franchise
    32Degrees A Yogurt Bar Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About TCBY

    TCBY Enterprises Inc. was founded in 1981 by Frank Hickingbotham. Hickingbotham got the idea after he tried frozen yogurt for the first time, exclaiming, 'This can't be yogurt!' The initials of that outburst became the name of the company. Now renamed to stand for 'The Country's Best Yogurt,' TCBY has locations across the United States and in more than 60 countries. In 2000 TCBY merged with Capricorn Investors, the principal shareholder of Mrs. Fields' Holdings Inc. The merger allows TCBY to partner with Mrs. Fields' Original Cookies and other members of the Mrs. Fields family, including Pretzel Time and the Great American Cookie Co. Based in Little Rock, Arkansas, TCBY offers franchise units in both traditional and nontraditional locations. It has co-branding relationships with Subway, Blimpie's and Taco Bell.
     
    TCBY is the original and most well-known frozen yogurt brand, leading the market in nutrition, taste and product quality. Serving communities nationwide for 40 years, TCBY is a successful model that has fueled the growth of a thriving industry. TCBY, which currently has over 250 franchise locations worldwide, offers an extensive product line, with most yogurt flavors in varieties that are low in fat, nonfat, or no sugar added. TCBY launched its unique frozen yogurt classification "Super FroYo" in 2011, which is still the most nutritious frozen yogurt product available in the market, as well as was the first brand to market Greek Frozen Yogurt. Also based in Broomfield, Colorado, TCBYhas been a frozen yogurt innovator from the day its first shop opened in Little Rock, Arkansas.

    About 32Degrees A Yogurt Bar

    What makes 32Degrees, a Yogurt Bar, different? At 32Degrees A Yogurt Bar, we pride ourselves on providing an environment and experience like no other! When you walk into a 32Degrees A Yogurt Bar store, you will immediately feel energized. The bright, fun atmosphere is just the beginning of the 32Degrees experience. There are a lot of yogurt concepts, but 32Degrees A Yogurt Bar stands out from the rest. At the heart of each store is our staff. Through extensive training and continuing education about the products we serve, our staff is always willing and able to offer assistance and share our knowledge about our delicious treats. You will always find a smiling and friendly face waiting to greet you. With a selection of more than 50 toppings, our topping bar allows each customer to create a sweet treat which is uniquely theirs. We ALWAYS use fresh fruit and always provide a wide array of nuts, candies and premium sauces. We constantly change our yogurt flavors and our toppings. At 32Degrees A Yogurt Bar, you can always design a new creation. From tart to sweet, our yogurt flavors will appeal to everyone's tastes. Simply fill your cup and choose your toppings! We take great pride in the cleanliness of our stores, paying special attention to the yogurt machines, the topping bar and all customer service areas. 32Degrees A Yogurt Bar franchisees have the full support of, and open communication with our officers and management staff. We are a family business with many years of retail background and management experience. The principal officers of our company have been operating successful retail businesses their entire working careers and are actively involved in the management of our 32Degrees A Yogurt Bar stores. They know what it takes to be a successful franchisee because they manage another retail business which has operated for over 25 years as a successful franchisee of a major national cookie brand. Our management team is committed to making 32Degrees A Yogurt Bar our most successful venture yet. As a franchisee, you will have access to the vast experience of our management staff, and they will assist you in developing the skills necessary to confidently and competently operate your own 32Degrees A Yogurt Bar store.