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Below is an in-depth analysis and side-by-side comparison of TCBY vs Shakes Alive including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $330,000 - $435,000 | N/A |
Franchise Fee | $35,000 | N/A |
Royalty Fee | 6% | - |
Advertising Fee | 2% | - |
Year Founded | 1981 | - |
Year Franchised | 1982 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | Covers the areas of administration, operations, customer service and more. Valuable, hands-on experience will be gained through on-the-job training at an existing Shakes Alive! location. Shortly before your location opens, an experienced trainer will attend your grand opening in order to help assure that things start as smooth as possible. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | We are eager to share our expertise with you, and will be available to answer your questions by phone or email at any time. Plus, you will be periodically visited by a Shakes Alive! representative who can provide assistance and insight. |
Marketing | Ad slicks, National media, Regional advertising | Includes marketing plans in advertising materials for use in your own local market. |
Operations |
International franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |