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Updated RecentlyCinnzeo vs Mrs. Fields Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Cinnzeo vs Mrs. Fields including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $214,000 - $621,000 | $166,806 - $410,500 |
| Franchise Fee | $15,000 | $30,000 |
| Royalty Fee | 7% | 6% |
| Advertising Fee | - | - |
| Year Founded | 1987 | 1977 |
| Year Franchised | 1998 | 1990 |
| Term Of Agreement | 10 years | 7 years |
| Term Of Agreement | 10 years | 7 years |
| Renewal Fee | $4K | - |
Business Experience Requirements |
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| Experience | ||
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/Yes |
| Start-up Costs | No/No | No/Yes |
| Equipment | No/No | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | - | Ad slicks, National media |
| Operations |
Number of employees needed to run franchised unit: 2 - 6
Absentee ownership of franchise is allowed. |
International franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Company Overviews
About Cinnzeo
The founders of Cinnzeo got their start as franchisees for another cinnamon roll company in 1987. In the next 10 years, they opened 20 stores in Western Canada, but grew unhappy with the direction the company was aking. In 1997, the franchisees decided not to renew their contract and instead opened their own company. By 2000 Cinnzeo, now led by president Brian R. Latham, had grown from those original 20 stores to 64, expanding into the Philippines and parts of Southeast Asia.
About Mrs. Fields
Through its franchisees' retail stores; it is one of the largest retailers of freshly baked, on-premises specialty cookies and brownies in the world and the largest retailer of soft-serve frozen yogurt with live active cultures. Its franchise systems operate through a network of more than 800 franchised and licensed locations throughout the United States and in 25 foreign countries. In addition, it operates an internet and catalog gifting business, and has entered into licensing arrangements that leverage awareness of its core brands among its retail customer base.