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Below is an in-depth analysis and side-by-side comparison of DRNK coffee + tea and Qwench juice bar vs Starbucks Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $253,000 - $516,000 | N/A |
Franchise Fee | $40,000 | N/A |
Royalty Fee | 6% | - |
Advertising Fee | 3% | - |
Year Founded | 2013 | - |
Year Franchised | 2013 | - |
Term Of Agreement | 5 years | - |
Term Of Agreement | 5 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | * Experience as a multi-unit food or retail operator with successful development experience in a metropolitan area * Appropriate capitalization * An ability to lead and successfully drive growth through company owned (?) and sub-franchised locations * Creative and innovative thinking and a desire to be all-in passionate about the DRNK coffee + tea® brand * A strong commitment to community * A desire to be really great at this! | Have you got what it takes? Opening a Starbucks franchise is a great opportunity and it's also hard work. We want your commitment to the Starbucks brand and promise, so we are looking for people with the same passion for coffee and drive to deliver excellent service as we have! If you meet each of the below criteria, then we would like to talk to you about your Starbucks opportunity: *Have a passion for coffee and our brand. *Have current Food and Beverage experience and run your own multi-site business. *Have strong leadership skills and high standards of communication. *Want to operate multiple locations and have the infrastructure and backing to open 20 stores within the next 5 years. *Have liquid assets of at least £500,000 and can secure your own financing. *Will be an ambassador for the Starbucks brand in your local market. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 112 hours Classroom Training: 8 hours | The process to become a Starbucks franchisee involves attending a three-day workshop at the regional headquarters in Amsterdam |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | Our dedicated Starbucks team provides both initial and ongoing support in the form of store design, store development, training, marketing, performance measurement, operations and business consultation. The full range of Starbucks products is all part of the program, including the food range, in line with the size and format of your store. We will also provide you with the tools and manuals you require to successfully build and operate a Starbucks store. All of this allows you the opportunity to leverage the power of our global coffee brand to create your ideal store. Retail Design Experts We pride ourselves on innovation and our development experts have mastered the art of designing retail spaces that consistently leverage the power of the Starbucks brand. We will provide a Starbucks store layout that fits within your environment and supports your expected sales volume. Our business development team have proven process and skills in both opening and running a successful store therefore you'll receive the same support as one of our own retail stores. Operating store manuals to enable the smooth day to day management of the store, including product information health and safety requirements. Staff Training so that your store partners can become Coffee Masters, knowing the ins and outs of all things coffee as our store partners do. They'll also receive the right training to help deliver world class customer service. Innovative Marketing Support tailored to our retail coffee environment, aimed to set us apart from the competition, through up to date marketing solutions focused around our consumer insights. Supportive operations and business consultation to help set you up and maintain your store. Financial Information to support you where we can with Business Reviews conducted quarterly |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Absentee Ownership Allowed | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
DRNK coffee + tea and Qwench juice bar was first opened in Los Angeles in October 2013. Since then, our units have created a popular spot for the millennials of Southern California. DRNK coffee + tea and Qwench juice bar has launched a franchise program to generate a chain of stores with motivated owner-operaters. The current Company-owned locations (and future openings) will act as the prototypes and training centers for new franchisees and will maintain a similar look and feel as the Company expands into new markets.
DRNK coffee + tea and Qwench juice bar will be franchising the Company’s operations in order to bring the expertly engineered coffee and tea menu to all parts of the United States. Through franchise development, DRNK coffee + tea and Qwench juice bar will give you the ability to operate locations in new markets and areas without the cost and management responsibilities that would come with widely distributed Company-owned outlets.
The DRNK coffee + tea and Qwench juice bar system is well positioned and poised for growth with a proven track record and a highly experienced operations and management team. The business model is a traditional quick service beverage concept where customers can order from the diverse menu of hot and cold coffees and teas, many USDA-certified as organic and Fair Trade, imaginative DRNK beverages and the most popular beverages, and the most requested breakfast items and Panini sandwiches, wraps, and salads, all freshly made in the store.
The DRNK coffee + tea and Qwench juice bar business model is simple and structured efficiently to provide profitability and ease of operating management, which allows for efficiency of replication and implementation of a training program with new franchise partners that is both easy to follow, learn, and implement.
Seeking new franchise units throughout the U.S.,
Asia, Australia/New Zealand, Canada, Central America, Eastern
Europe, Middle East, Mexico, Philippines, South America and Western Europe