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Updated RecentlySteak n Shake vs Gino's Burgers & Chicken Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Steak n Shake vs Gino's Burgers & Chicken including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $672,000 - $1,835,000 | $500,000 - $700,000 |
| Franchise Fee | $25,000 - $40,000 | N/A |
| Royalty Fee | 5.5% | - |
| Advertising Fee | - | - |
| Year Founded | 1934 | 2008 |
| Year Franchised | 1945 | 2008 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | � Unparalleled Operations Support - A Steak n Shake Manager of Field Operations will help you open your restaurant and will be available for consultation with day-to-day operations. To help ensure a smooth restaurant opening experience, Steak n Shake will provide your first training hours via seasoned Steak n Shake trainers/staff. You will also receive our Operating Standards System, Manager-in-Training and Management Development Programs. Through your Manager of Field Operations, you will have the multi-functional resources of the Steak n Shake Company working on your behalf. | - |
| Marketing | � World Class Marketing - The Steak n Shake marketing is directed toward building brand loyalty and is not price-driven or reliant on low price discounting. Steak n Shake's television and print marketing are product-benefit directed, showing why Steak n Shake is superior to fast food alternatives with a fun, irreverent, tongue-in-cheek humorous approach. Sample television spots are available on this website for your viewing pleasure. The Marketing System is user-friendly and designed for the success of Franchisees. | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Steak n Shake
Benefits of Franchising
The benefits of franchising with Steak n Shake can't be duplicated:
* Proven Concept - The Steak n Shake concept has withstood all types of economic circumstances and continually emerged stronger and stronger.
* Growing - Since 1996, Steak n Shake system-wide sales have grown from $268 million to $549 million. In the past decade, the chain has doubled in size.
* Huge, Untapped Development Potential - Steak n Shake currently operates over 490 restaurants in just 20 states. Looking ahead, we forecast that Steak n Shake has the potential to develop over 1,000 units nationwide.
* Unique Niche Positioning - There is no single offering that is a head-on alternative to our restaurant concept. Steak n Shake serves a distinct niche in the mid-scale, casual dining segment of the restaurant industry.
* Core Products that Generate a Strong Loyal Following - The core of the Steak n Shake menu includes STEAKBURGERS, thin and crispy French Fries, Chili, and Hand-dipped Milk Shakes.
* Product Development - Steak n Shake has a pipeline of new products that build on core products consumers love. Recent innovations have included new Side-by-Side Milkshakes and Sippable Sundaes.
Future innovations will include more milkshake innovation, burger news, and health conscious offerings.
All of these benefits equal a great chance at success in the restaurant business. The only thing missing is you.
About Gino's Burgers & Chicken
Gino's, the pioneer icon of the restaurant industry known for great burgers and golden fried chicken until the mid eighties, is back!Gino's Burgers and Chicken is a direct descendant of Gino‘s Inc., a food industry pioneer and icon founded in 1957.Gino's returns as Gino's Burgers & Chicken to seize the opportunity to combine consumers' desire for fresh, hot off-the-grill burgers and real chicken sandwiches, while benefiting from the residual and positive brand identity of the original Gino's, which was best known for great-tasting hamburgers and fried chicken.Gino's Burgers & Chicken is positioned in the fast casual segment of the restaurant industry, and offers the expertise of a management team with a proven record of running great restaurants. The restaurant design will include an open kitchen format where products are prepared, cooked, and assembled in full view of our guests. Hand-cut french fries, fountain drinks, bottled drinks and hand spun milk shakes complete the offering. The dining experience will provide an affordable, comfortable, inviting environment where a highly-trained, well presented team ensure that customers are delighted with the Gino's experience.