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Updated RecentlyEl Taco Tote Real Mexican Grill vs Mexicali Rosa's Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of El Taco Tote Real Mexican Grill vs Mexicali Rosa's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $550,000 | $250,000 - $800,000 |
| Franchise Fee | $30,000 | $25,000 |
| Royalty Fee | 5% | 4% of net sales |
| Advertising Fee | - | - |
| Year Founded | 1988 | 1977 |
| Year Franchised | 2003 | 1986 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
| Marketing | Co-op advertising | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | No |
| International Expansion | No | No |
Company Overviews
About El Taco Tote Real Mexican Grill
In 1988, one of Dora’s youngest son’s opened the first El Taco Tote restaurant in Ciudad Juarez, Mexico. Inspired by his childhood memories
decided to start a very authentic and new concept of tacos.
El Taco Tote’s popularity grew, taking it into
multiple cities in Mexico and the United States.
Today, Tacotote consists of over 20 locations in 11 cities, with more to come.
About Mexicali Rosa's
Authentic, California-style Mexican Restaurants with a large emphasis on FUN, FLAVOUR AND INTEGRITY. Our menu features Canada's best nachos, hand-rolled enchiladas and tamales, sizzling fajitas, chimichangas and Award-winning Chilis & Margaritas. Our franchise package includes assistance with site selection, restaurant design and construction. As a part of our team, we provide ongoing operational support, advertising/marketing and central purchasing.
As a franchise company, Mexicali Rosa's stands apart from its competitors. We are in a position to offer the franchisee the advantages of franchising while having eliminated many of the negatives that have become associated with our industry.
Mexicali Rosa’s is looking for franchisees that are a good fit with the system.
This means effectively qualifying franchisee candidates on the basis of
level of experience, net worth, available capital, business values and
ethics consistent with the franchise company. An excellent franchisee
will be willing to follow the franchise system and maintain the
operating standards as a high level. They will be ready, willing
and able to build value in the brand, and they will be
well-capitalized, and able to carry out the marketing operational
directives. Mexicali Rosa’s franchisees see themselves as working toward
the common goal of developing loyal customers, increasing market share,
increasing profits, and increasing brand awareness.