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Below is an in-depth analysis and side-by-side comparison of El Taco Tote Real Mexican Grill vs Great Wraps including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $550,000 | $159,500 - $485,500 |
| Franchise Fee | $30,000 | $22,500 |
| Royalty Fee | 5% | 5.5% |
| Advertising Fee | - | - |
| Year Founded | 1988 | 1974 |
| Year Franchised | 2003 | 1983 |
| Term Of Agreement | 10 years | 15 years |
| Term Of Agreement | 10 years | 15 years |
| Renewal Fee | - | $5000 |
Business Experience Requirements |
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| Experience | - | All you need is a willingness to follow our proven systems, good communication skills, and a passion for excellence - we'll teach you the rest. Existing liquid assets (CASH) of at least $100,000 and a net worth of $250,000. With that, you are then well-positioned to approach the Lender for the rest. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/Yes |
| Start-up Costs | No/No | No/Yes |
| Equipment | No/No | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | Our two-week Training Program is extremely thorough and easy to follow. |
| Support | Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Once you're open for business, we're sure that you'll find the Great Wraps a simple business to operate and our supports systems incredibly effective. |
| Marketing | Co-op advertising | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | No |
| International Expansion | No | No |
In 1988, one of Dora’s youngest son’s opened the first El Taco Tote restaurant in Ciudad Juarez, Mexico. Inspired by his childhood memories
decided to start a very authentic and new concept of tacos.
Great Wraps served its first hot wrapped sandwich in 1974, providing customers with a quick alternative to hamburgers. Today the company offers a menu that includes tortilla and pita wraps, cheesesteaks and smoothies.