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Below is an in-depth analysis and side-by-side comparison of Dogtopia vs TailWaggers Doggy Daycare including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $668,298 - $1,444,264 | $727,300 - $1,099,667 |
Franchise Fee | $49,500 | $45,000 |
Royalty Fee | 7% | 5% |
Advertising Fee | 2% | 5% local +2% Nat'l |
Year Founded | 2002 | - |
Year Franchised | 2005 | - |
Term Of Agreement | 10 years | 7 years +7+7+7 |
Term Of Agreement | 10 years | 7 years +7+7+7 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | On-The-Job Training: 200 hours Classroom Training: 80 hours In store Training: 80 Hours Additional Training: 1 week support at grand opening | You will participate in an initial training course of approximately 3 weeks. The initial program will focus on all aspects of the TAILWAGGERS DOGGY DAYCARE® franchise system and is comprised of classroom and on-the-job training. This training is in addition to the on-site opening assistance we provide you |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Many franchisees own more than one unit Number of employees needed to run franchised unit: 10-15 Absentee ownership of franchise is IS allowed. | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | Yes | - |
International Expansion | Yes | - |
More than 69 million households in the United States are home to at least one pet.1 But we don't just own them, we love them! People consider their pets as part of the family, with 83 percent of pet owners referring to themselves as "Mommy" or "Daddy."2 Caring for our pets has become one of America's favorite pastimes. Americans now spend $41 billion a year on their pets - more than the gross domestic product of all but 64 countries in the world!3 Annual spending in the next two years is predicted to reach $52 billion!4 As the pet population continues to grow, there is no end in sight for the strength of the pet industry. Even during tough economic times, spending on pets doesn't slow down.5 Doting dog owners are demanding more services and outstanding care for their "children." The need for dog daycare and boarding facilities is intensifying. TailWaggers Doggy Daycare serves this growing market with exceptional services performed with a tender touch. We have established a distinctive, luxury brand that is unsurpassed in quality and reputation. Owning a TailWaggers Doggy Daycare gives you the opportunity to serve a flourishing pet-care industry while achieving your own goals. If you are passionate about dogs and possess an entrepreneurial spirit, we invite you to learn more about TailWaggers Doggy Daycare franchise opportunities.