Yogen Fruz Worldwide vs Baskin-Robbins Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Yogen Fruz Worldwide vs Baskin-Robbins including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Yogen Fruz Worldwide Franchise
Baskin-Robbins Franchise
Investment $123,179 - $459,679$123,952 - $558,830
Franchise Fee $25,000$12,500 - $25,000
Royalty Fee 6%5.9%
Advertising Fee 3%5%
Year Founded 19861945
Year Franchised 19871948
Term Of Agreement 7-10 years-
Term Of Agreement 7-10 years-
Renewal Fee 50% of current franchise fee-


Business Experience Requirements
 
Yogen Fruz Worldwide Franchise
Baskin-Robbins Franchise
Experience -
  • Industry experience
  • General business experience
  • Marketing skills
    		•

    Financing Options
     
    Yogen Fruz Worldwide Franchise
    Baskin-Robbins Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/NoNo/Yes
    Equipment No/NoNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support
     
    Yogen Fruz Worldwide Franchise
    Baskin-Robbins Franchise
    Training - On-The-Job Training: 2.5 weeks Classroom Training: 2.5 weeks
    Support Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesPurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, National media, Regional advertisingCo-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations International franchisees required to buy multiple units/master licenses; 5% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 4 - 7

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    Absentee ownership of franchise is NOT allowed.

    Expansion Plans
     
    Yogen Fruz Worldwide Franchise
    Baskin-Robbins Franchise
    US Expansion -Yes
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Yogen Fruz Worldwide

    Brothers Michael and Aaron Serruya, ages 19 and 20, wanted to buy a franchise, but no one would take a chance on them. So they started their own frozen yogurt shop,Yogen Fruz, in 1986 in Toronto, Ontario, and began franchising a year later. Their brother, Simon, joined the company in 1989, the same year Yogen Fruz expanded into the United States. Now based in Markham, Ontario, Yogen Fruz has more than 1,520 units across the world in both traditional and nontraditional locations. The company also owns I Can't Believe It's Yogurt!, Bresler's Ice Cream and Yogurt, Swensen's Ice Cream, and Java Coast Fine Coffees.

    "Top  ""

    #33 in Canada's Top franchises.


    About Baskin-Robbins

    As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting, mixing fruit and candies into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born. Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is a subsidiary of Allied Domecq, parent company of Dunkin' Donuts and Togo's. Franchisees may operate combination stores, co-branding Baskin-Robbins with either Dunkin' Donuts or Togo's. 

    Veteran Incentives  First-store franchise fee waived; royalty fee reduced for first 5 years
    "Top    ""    "Entrepreneur
    #100 in Canada's Top franchises.          
                                                                                                   
    "franchiserankingscom"
    #30 on Franchise Rankings.com
    #13 in Franchise 500 for 2020.
    #38 in Franchise 500 for 2021.