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Below is an in-depth analysis and side-by-side comparison of Grease Monkey and Grease Monkey Shine vs Wilhelm Automotive including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $55,000 - $761,135 | $118,400 - $302,500 |
Franchise Fee | $35,000 | $35,000 |
Royalty Fee | 5% | - |
Advertising Fee | 0.5% | - |
Year Founded | 1978 | - |
Year Franchised | 1979 | - |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | On-The-Job Training: 40 hours Classroom Training: 35 hours Additional Training: Annual regional meetings | - |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8 Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)
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Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Founded in 1978, Grease Monkey centers provide preventive maintenance that meets manufacturers' recommendations for most makes and models of cars, with no appointment necessary. Grease Monkey International is the nation's largest independent
franchisor of automotive oil change centers serving more than 2 million
customers each year with 75% of them being return customers. Our "less
hassle, more hustle!" customer experience is part of every signature
Grease Monkey® service.
Wilhelm Automotive is a comprehensive automotive mechanical repair facility. With state of the art systems and over 80 years of experience they are an industry leader. National and local awards for service excellence including being recognized as a Motor Age national "Top Shop". Services include: *Maintenance - Including: Oil, Lube, Filter, Ignition, Fluids, distributors, etc. (also including "UnderCar Services" *Repair - Including: Heating and Cooling, Radiators, heavy-Duty Servics, Overhaul, general maintenance and everything in between *Diagnostics - Including: Electrical, Electronic Systems, Computer, Emissions, Controls, etc. *General - Including: Domestic and Import, Gas or Diesel, Off-Road *Misc Services such as, Towing to the shop, fuel economy, tires, pre-purchase inspections, pre-trip inspections, etc. *Fleet Services